Vice President, Platform Partnerships

PMX Platform Partnerships Lead

Publicis Media Exchange (PMX) is the investment arm of Publicis Media, supercharging our agencies and clients to drive smart application of investment by leveraging scale, marketplace innovation, deeper partnerships, and intelligence. PMX is at the forefront of the converging marketplace, solving industry challenges and executing data-informed, tech-enabled media to help marketers connect with consumers in a measurable way.
The PMX Platform Partnerships Lead is responsible for managing Publicis Media's relationships with key marketplace Platform media partners. This role requires critical thinking, leadership, strong communication & negotiation skills as well as a deep understanding of the Platform (Ad Tech/DSP) ecosystem.
Responsibilities:
Managing day-to-day business dealings with the Platform Partners including endeavor partnership spend tracking, solving PMX client challenges, evaluating new products & opportunities and pushing for innovation
Negotiating annual partnership endeavors with key Platform partners as well as rates and fees with non-endeavor partners
Cultivating Partner relationships to build mutually beneficial business partnerships that drive value for PMX Clients
Acting as a student of the Platform and Ad Tech marketplace, knowing current trends and opportunities as well as being able to forecast future trends and client needs
Understanding the needs of PMX Op Co Agencies & Clients to represent them to the marketplace through relationship building and consistent & deliberate interaction
Knowing and communicating the PMX & Connected Media key investment priorities and needs
Working with the PMX Platforms & Precision PCOEs and Supply team to drive strategy and product across PM Agencies & Clients
Qualifications:
Familiarity and experience with programmatic media strategy & activation
Keen understanding of the ad tech landscape and applications of it for buying and planning
Consistent analysis of the state of the marketplace, fees, features and capabilities of the various ad tech platforms
Strategic thinking, problem-solving and effective decision-making: Solving issues that arise, identifying areas for improvement and driving innovation
Communication and negotiation skills: Effectively communicating with partners and internal stakeholders, negotiating favorable terms, and building consensus
Relationship building: Cultivating and maintaining strong relationships with PMX team members and Partners
Detail oriented: Ability to coordinate efforts and requirements across various stakeholders
Compensation Range: $149,340.00 - $214,620.00 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time.