Senior Product Marketing Manager (Partners & Portfolio)

Senior Product Marketing Manager (Partners & Portfolio)

This role sits at the intersection of product, partnerships, and go-to-market strategy, shaping how a complex ecosystem of educational offerings is positioned and understood in the market. You will translate a diverse portfolio of products, services, and partner-delivered solutions into clear, compelling narratives that resonate with educators, district leaders, and implementation partners. Working in a mission-driven, collaborative environment, you will partner closely with Product and Partnerships teams to define messaging frameworks and launch strategies that drive adoption and impact. Your work will ensure consistency across direct offerings, open resources, and certified partner solutions while strengthening market clarity. You will also use data and insights to continuously refine positioning and improve go-to-market effectiveness. This is a highly strategic role for a marketer who thrives in complexity and values educational impact.
Accountabilities:
You will be responsible for developing and evolving messaging frameworks and positioning strategies that clarify a multi-layered product and partner ecosystem. This includes:
Defining audience-specific value propositions and market narratives across direct products, open resources, and partner offerings
Partnering with Product and Partnerships teams to design and execute go-to-market strategies and launch plans
Creating and maintaining messaging guidelines, toolkits, and partner enablement materials to ensure consistency across all channels
Acting as a cross-functional marketing liaison to align product strategy with organizational priorities
Leveraging data, campaign performance, and user insights to refine messaging and improve GTM effectiveness
Requirements:

You bring strong experience in product marketing or go-to-market strategy, ideally in complex or multi-product environments. You should have:
7+ years of experience in product marketing, GTM, partner marketing, or related roles
Proven success building positioning frameworks and executing product launches
Strong ability to translate complex concepts into clear, audience-specific messaging
Experience collaborating cross-functionally and influencing without formal authority
Data-driven mindset with ability to use insights to guide strategy and optimization
Experience in EdTech, K12 education, or mission-driven organizations (strong plus)
Excellent communication, writing, and organizational skills
Benefits:

Fully remote work environment (U.S.-based)
Flexible work schedule within a standard weekday structure
Competitive compensation and benefits package
Medical, dental, and vision insurance coverage
Employer-paid life, disability, and AD&D insurance
403(b) retirement plan with employer match
Flexible PTO, company holidays, and winter break
Internet, phone, wellness, and professional development allowances