Director, Digital Marketing

Marketing Professional

We are looking for a seasoned Marketing Professional to join our growing team. In this role, you will be the connective tissue between media strategy and execution

owning campaign planning, trafficking, optimization, and reporting across corporate and political clients. You will work closely with media planners, account managers, product teams, and clients to turn strategy into performance. The ideal candidate brings deep platform expertise, a sharp analytical mindset, and the communication skills to translate data into clear recommendations. If you thrive in a fast-paced environment and love complex marketing solutions we want to hear from you.
Own end-to-end marketing campaigns across all platforms

from planning through launch, monitoring, and reporting.
Monitor campaign pacing and performance daily; flag issues and execute optimizations proactively
Develop and deliver clear, client-ready optimization recommendations based on performance data
Partner with planning and product teams on targeting, creative specifications, and platform selection
Build and maintain reporting dashboards; synthesize insights into concise weekly and monthly reports
Stay current on platform updates, beta opportunities, and industry trends; share knowledge across the team
Support media planning process with platform-specific POVs, and tactical recommendations
Technical Skills
3-5 years of hands-on digital marketing experience and operations or paid media experience; or 4-6 years political campaign/agency work.
Demonstrated proficiency in core marketing platforms such as Google Ads, DSP's, Social Platforms, CTV Partners, etc.
Translate client objectives and KPIs into clear channel strategies, budget allocations, and audience targeting recommendations
Build and present polished media plan decks and flowcharts to internal stakeholders and clients
Review in-flight campaign performance data regularly and develop optimization recommendations grounded in data
Communicate performance insights and strategic adjustments to clients in a clear, consultative manner
Lead monthly and end-of-campaign reporting, synthesizing results into actionable learnings and forward-looking recommendations
Maintain and evolve media plan documentation, including budget trackers, flowcharts, and channel-level breakdowns
Experience with ad trafficking tools, CRM management, and data platforms
Comfortable working in Excel/Google Sheets for pacing, reporting, and data analysis
Familiarity with measurement methodologies: brand lift, attribution modeling, conversion tracking
Experience with reporting and visualization tools such as Google Looker Studio, Tableau, or Datorama is a plus
Soft Skills & Strategic Thinking
Strong understanding of the digital media landscape

how channels work, how they complement each other, and how to allocate budgets effectively across the funnel
Ability to read media plans or reports and translate strategy into precise campaign configurations
Strong written and verbal communication skills

able to present optimization recommendations clearly to both internal teams and clients
Detail-oriented and highly organized, with the ability to manage multiple campaigns simultaneously under deadline pressure
Proactive problem-solver who surfaces issues and brings solutions, not just escalations
Collaborative team player who can work cross-functionally with planning, creative, analytics, and account teams
Intellectual curiosity about platform trends and a desire to continuously improve campaign performance
Serve as the strategic liaison between the client and internal execution teams throughout the campaign lifecycle
Work closely with creative teams to define ad format requirements, messaging frameworks, and A/B testing priorities
Nice To Have
Agency background with experience managing multiple client accounts simultaneously
Experience with additional platforms: Amazon DSP, LinkedIn Ads, Pinterest Ads, or Snapchat
Exposure to TV/CTV platforms such as Roku OneView, Hulu, or FreeWheel
Google Ads or Meta Blueprint certifications
Experience with BI tools such as Looker, Tableau, or Google Looker Studio