Aftermarket Global Marketing and Strategy Lead

Marketing Manager

The Marketing Manager is responsible for developing marketing strategies and working cross-functionally with product, sales, and marketing to drive brand awareness and increase sales. This individual is responsible for developing and executing promotional and marketing campaigns across a variety of media types and outlets. Additionally the role will be responsible for analyzing marketing and industry research to drive new marketing efforts and strategy.
General Responsibilities
Support marketing strategy including creating and implementing strategies and plans for products and programs
Analyze and optimize marketing campaign performance
Collaborate with marketing teams to execute roadmap and align go-to-market strategy and initiatives with broader enterprise activities
Ensure accuracy of marketing materials
Communicate all channel initiatives to necessary departments, both internal and external, to ensure visibility to channel goals & objectives
Ensure successful and timely project completion through effective communication and project management
Able to meet deadlines and work through challenges of timelines in the process
Editing and proofreading online communications, direct mail, product literature, and internal and external communication pieces
Maintain an innovative approach to all campaigns, continuing to stay up-to-date on industry trends
Design and develop marketing plans and manage all communication with internal and external sources
Monitor customer research activities and interpret all data for developing marketing strategies
Analyze all market condition and forecast all future trends and prepare accurate various order documents
Perform research related strategies and develop appropriate all related marketing plans
Experience / Qualifications
A university degree required (i.e. Bachelors degree) or equivalent relevant work experience.
Must be a team player able to work in a fast-paced environment with demonstrated ability to handle multiple competing tasks and demands
Strong communication skills; oral, written and presentation
Strong organization, planning and time management skills to achieve results
Strong personal and professional ethical values and integrity
Holds self-accountable to achieving goals and standards
Proficient in Microsoft Office programs (Outlook, Word, PowerPoint, and Excel)
Strong interpersonal & collaboration skills to work effectively with all levels of the organization including suppliers and/or external customers
Base Salary Range:
$88,000.00 - $121,000.00
At Sensata, our employees are the key to our success and growth. We recognize that each individual brings their own unique experience, therefore the base salary range information shown above is a general guideline only. Sensata considers several factors when extending an offer, including, but not limited to, a candidate's experience and qualifications, as well as internal equity, market and business considerations. In addition to base salary, Sensata offers competitive medical, dental, vision, life and disability insurance plans, along with education reimbursement, wellness programs, a 401(k) retirement plan with Company matching, and a variety of paid time off, such as vacation or flex-time, sick, bereavement, and parental leave. Certain positions are also eligible for short-term incentive and long-term incentive programs.