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Remote Marketing Systems Administrator

GrabJobs · New York, NY, USA · Remote ·

Job type:
Full Time

The Marketing Systems Administrator’s primary role is to leverage all available tools and resources to support loan officers in their day-to-day marketing activities, particularly optimizing the use of Total Expert, the company’s CRM platform. The Key Mortgage Services Marketing Systems Administrator reports to the business unit’s Senior Director of Marketing and works closely with members of the organization’s Business Intelligence and Strategic Growth departments. This can be a fully remote or hybrid role based out of our Schaumburg, IL office.
Essential Duties
Provide administrative support to the Marketing and Sales departments using platforms like, Total Expert, WordPress, MAXA, Facebook, Instagram, LinkedIn, YouTube, RatePlug, Google Business, multiple review sites, and Testimonial Tree.

Optimize the use of the company’s CRM, Total Expert, by obtaining an expert-level of knowledge about the system.

Serve as sole administrator of Total Expert within Key Mortgage

Use the platform to help achieve specific company goals and objectives

Play key role in leading projects related to launching new functionality and data enrichment within the platform serving as the primary contact between internal departments and vendor

Build emails and program logic around email campaigns within the system, consider how each campaign will impact other email campaigns; test, launch, and train sales team

Train loan officers on the system when they join the team and regularly as new features are introduced

Provide reports on use and effectiveness of the system to help identify where the business is not meeting its goals

Provide regular briefings on newest functionalities within the system

Hold regular status meetings with the vendor and suggest new features based on Key Mortgage’s unique business

Stay apprised of other vendors in the market

Post daily to corporate social media accounts and monitor results.

Serve as a resource to sales team members when they run into functionality issues within marketing platforms.

Manage loan officer marketing onboarding.

Manage content changes to corporate websites.

Provide regular reporting on systems usage, orders, reviews, and Google Analytics for analysis and further optimization.

Bachelor’s degree in a related field is required

2-4 years of related work experience

Excellent communication skills, both written and oral

Strong interpersonal and customer service skills

High attention to detail and experience with proofing and quality assurance

Demonstrate a high level of initiative, and be able to work just as well independently, as well as in a team environment, with minimal direction

Highly technical, with high degree of proficiency with Word, Excel, PowerPoint, and the Google Suite

Basic HTML and CSS skills and an understanding of information systems required

Experience with Google Analytics

A team player, who is able to contribute by developing relationships, cross-training, and being able to back up other team members as needed

Process oriented and very quality-minded

Proactively seeks opportunities to increase knowledge, skills, and abilities

Experience with Instagram, Facebook, LinkedIn, and other relevant social media platforms

Ability to handle stressful situations and multiple deadlines under pressure

Well organized with strong prioritization and project management skills

Exceptionally positive attitude, and a desire to join a company with a culture driven by empowerment, support, and collaboration
Medical

Dental

401k with match

PTO

VTO