Digital Ad Operations Specialist

Overview BBC Studios. Bold. British. Creative: that’s BBC Studios. Combining the strengths of the UK’s most-awarded production company with a world-class distributor, we fund, create, distribute and commercialize world-class content for the BBC and other UK and international companies. Our aim is to inspire audiences around the globe with quality content that informs, educates and entertains and to strengthen the BBC, our partners and wider industry both creatively and financially. We seek to be the best British content company in the world; a first-choice partner and employer, where everyone can flourish and do their best work.
Job Purpose
The Advertising Product team sits within the Commercial News group and has ownership of all ad product decisions; sitting across formats, audience segmentation, demand partnerships and the technology needed to deliver ads effectively and efficiently. The Ad Product, Technology and Operational division are responsible for the fulfilment of all direct advertising activity as well as supporting the successful delivery of deal-based programmatic revenues.

Why Join the Team?
You’ll join a highly collaborative, expert Ad Operations team operating at the intersection of editorial excellence, advanced ad technology, and global commercial strategy. The team ensures the successful enablement of sales teams to guarantee the proper functioning of sales workflows. This is achieved through diligent, experienced servicing of campaigns via platforms, consistent communications regarding the commercial portfolio of ad products, frequent training on tools and process as well as the flawless execution of contractual commitments.

The Digital Ad Operations Specialist (New York) manages our direct digital advertising campaigns acrossbbc.com properties (web, app, YouTube, Audio, Newsletter and FAST) including programmatic executions for our North America advertising sales team. The role operates in a complex Ad Operations business and is focused on campaign delivery, trafficking, programmatic deal troubleshooting and supporting sponsorship and takeover activities. The role provides technical and campaign support reporting into the Regional Ad Operations Manager based in New York.

Key Responsibilities and Impact

Responsible for the delivery of ad ops campaigns sourced in the NAM region, including but not limited to quality control, trafficking, troubleshooting, reporting, and optimization. This includes supporting Planning Teams in KPI-driven optimization strategies.

Collaborate with the regional ad ops manager on initiatives that ensure client implementations are built for success, including updates to the broader sales teams, campaign status emails and progress reports, and dashboards as needed.

Work within ad product, technology and global ops team to garner centers of excellence around operations, planning and testing.

Provide first line support of advertising takedown and troubleshooting and investigation across News web/app site.

Contribute to the growth of ads business by supporting the regional ad ops manager in testing on ad format development, programmatic advertising, cross-platform collaboration, order fulfillment process management.

Required Qualifications
Knowledge, Skills, Training and Experience

Proven experience in operating digital advertising products, either in a publisher or ad technology business, with experience in troubleshooting programmatic deals.

Advanced understanding of the Advertising Campaign Management ecosystem and tech, e.g. Operative One, Google Ad Manager, DV360, SSPs, YouTube, brand safety tools.

Experience in Ad Sales Order Management Systems, CRMs and cross-platform advertising campaign management/stewardship systems (e.g., Salesforce and/or Mediacloud).

Collaborative approach; ability to coordinate among multiple business, geographically dispersed stakeholders through ongoing dialogue to ensure Ad Ops is aligned with business needs and activities.

Desired Qualifications

Capacity to thrive in a fast-paced, challenging, and unpredictable environment; ability to prioritize and multitask.

Excellent written and oral communications skills.

Attention to detail with an eye on the big picture.

Comfortable with numbers and big data.

Experience in using Business Intelligence or AI (Copilot) tools for analysis and reporting.

Advanced Excel and data analysis skills with working knowledge of JavaScript and HTML to troubleshoot.

Compensation
The anticipated annual base salary for this position is $90,000 - $95,000. This does not include other benefits that an individual may be eligible for. The actual base salary offered depends on qualifications, years of relevant experience, specific and unique skills, level of education, certifications or other professional licenses held, and geographic location of the position.

Benefits and Perks

100% Employer-Paid Medical and Dental Insurance (PPO plans)

Generous Paid Time Off

Flexible, Hybrid Working Arrangements

Strong focus on work/life balance

Free Retirement Consulting for all employees

Pet Insurance

Commuter Benefits

Gym Reimbursement

About The BBC We don’t focus simply on what we do – we also care how we do it. Our values and the way we behave are important to us. Diversity matters at the BBC. We have a working environment where we value and respect every individual's unique contribution, enabling all of our employees to thrive and achieve their full potential. We want to attract the broadest range of talented people to be part of the BBC – whether that’s to contribute to our programming or our wide range of non-production roles. The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity.

We are committed to equality of opportunity and welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief. We will consider flexible working requests for all roles, unless operational requirements prevent otherwise.

Disclaimer This job description is a written statement of the essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge and experience required for a satisfactory level of performance. This is not intended to be a complete, detailed account of all aspects of the duties involved.

Please note: If you were to be offered this role, the BBC will conduct Employment screening checks which include Reference checks; Eligibility to work checks; and if applicable to the role, Safeguarding and Adverse media/Social media checks. Any offer made is conditional on these checks being satisfactory.

Before your start date, you may need to disclose any unspent convictions or police charges, in line with our Recruitment policy. This allows us to discuss any support you may need and assess any risks. Failure to disclose may result in the withdrawal of your offer.

For any general queries, please contact: bbchr@bbc.co.uk

We are unable to accept applications via CV and only applications made online will be considered. Please click on the APPLY NOW button to proceed with your application.

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