Communications Coordinator, Email Marketing

Overview
The University of Iowa Office of Admissions is hiring a dedicated Communications Coordinator, Email Marketing! (100% appointment)

Are you a creative communicator who loves blending strategy, storytelling, and data? This role puts you at the heart of how we connect with future Hawkeyes.

Responsibilities

Design and deliver targeted email campaigns using our CRM system, MAUI, and our bulk email platform, Dispatch, ensuring the right message reaches the right audience at the right time. From crafting compelling content to refining audience segmentation, your work will directly shape how prospective students experience Iowa.

Develop and improve existing segmented email campaigns to best serve the current prospective student audience in coordination with the Assistant Director.

Assist with staff campus visit programs, as needed.

Review and edit print materials for recruiting.

Develop methods for measuring impact and tracking analytics of communication, marketing and social campaigns, and report outcomes accordingly.

And more!

To Apply
For a full job description, including all duties and competencies assigned, please e-mail the contact listed below.

Visit: Job Opportunities (Org 02 & 35) to see all job openings with the Office of the Provost at the University of Iowa.

About the Department
The Office of Undergraduate Admissions is dedicated to assisting and supporting prospective, new and current undergraduate students through services such as information sharing, campus visits, admission application and liaising with academic areas, financial aid, student life and advisors. We welcome working with future students, admitted students, parents, families and counselors alike. We believe the University of Iowa will prepare you, challenge you, and change you and you will change the world.

Qualifications
Required Qualifications

Bachelor’s degree in marketing, communications, journalism or a related field, or an equivalent combination of training and experience providing a comparable level of expertise.

Minimum of 6 months working in communications, marketing, or related field, or multiple related internships for a recent college graduate.

Competencies Required

Demonstrates a working proficiency level in the following competencies:

effective written and oral communications

writing and editing strategic, clear, creative and clean copy

organizational communications including writing copy for email, web, or direct mail marketing campaigns

bulk email software/services; ability to navigate and troubleshoot

relationship and team management including experience working within one or more creative team(s)

Desirable Qualifications

experience in higher education student recruitment

experience with media creation, video, audio, graphics, photography, design

experience with digital advertising, tracking and analytics

experience with customer relationship management (CRM) systems, building, tracking, and segmenting populations

experience creating targeted campaigns using bulk email systems

basic familiarity with relational database concepts

basic familiarity with HTML

experience working with Google Analytics

Compensation and Benefits
Anticipated Hiring Salary Range: $43,240 - $45,000, with the top of the range reserved for exceptionally qualified applicants. This position includes a comprehensive and competitive benefits package.

Work Modality
Work Modality: This position performed fully on-campus and will not be eligible for remote or hybrid work arrangements.

Additional Information

Classification Title: Communications Coordinator

Appointment Type: Professional and Scientific

Schedule: Full-time

Work Modality Options: On Campus

Contact Information

Organization: Provost

Contact Name: Monica Frank

Contact Email: monica-frank@uiowa.edu

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