Communications Coordinator, Email Marketing

The University of Iowa Office of Admissions is hiring a dedicated Communications Coordinator, Email Marketing! (100% appointment)Are you a creative communicator who loves blending strategy, storytelling, and data? This role puts you at the heart of how we connect with future Hawkeyes.In this position you will design and deliver targeted email campaigns using our CRM system, MAUI, and our bulk email platform, Dispatch, ensuring the right message reaches the right audience at the right time.ResponsibilitiesDevelop and improve existing segmented email campaigns to best serve the current prospective student audience in coordination with the Assistant Director.Assist with staff campus visit programs, as needed.Review and edit print materials for recruiting.Develop methods for measuring impact and tracking analytics of communication, marketing and social campaigns, and report outcomes accordingly.Required QualificationsBachelor's degree in marketing, communications, journalism or a related field, or an equivalent combination of training and experience providing a comparable level of expertise.Minimum of 6 months working in communications, marketing, or related field, or multiple related internships for a recent college graduate.Competencies RequiredDemonstrates a working proficiency level in the following competencies:effective written and oral communicationswriting and editing strategic, clear, creative and clean copyorganizational communications including writing copy for email, web, or direct mail marketing campaignsbulk email software/services; ability to navigate and troubleshootrelationship and team management including experience working within one or more creative team(s)Desirable QualificationsExperience in higher education student recruitmentExperience with media creation, video, audio, graphics, photography, designExperience with digital advertising, tracking and analyticsExperience with customer relationship management (CRM) systems, building, tracking, and segmenting populationsExperience creating targeted campaigns using bulk email systemsBasic familiarity with relational database conceptsBasic familiarity with HTMLExperience working with Google AnalyticsCompensation & BenefitsAnticipated hiring salary range: $43,240–$45,000, with the top of the range reserved for exceptionally qualified applicants. This position includes a comprehensive and competitive benefits package. Benefits include health coverage, university‑paid life insurance, robust retirement plans, leave policies, 24/7 support services, well‑being resources, and access to UI Health Care specialists. Tuition assistance and advanced training opportunities are also available.Work Modality: This position is performed fully on‑campus and will not be eligible for remote or hybrid work arrangements.The University will not sponsor any work authorization for this role.Contact InformationOrganization: ProvostContact Name: Monica FrankContact Email: monica-frank@uiowa.edu#J-18808-Ljbffr