Business Development Director

POSITION SUMMARY
The Business Development Director for The Landing Alexandria is responsible for driving growth and expansion opportunities while ensuring the highest quality of care and services for residents. This role requires a strategic thinker with strong leadership skills, a deep understanding of the senior care industry, and the ability to foster strong relationships within the community.

Key Responsibilities

Develop and implement comprehensive business development strategies to achieve facility growth and revenue goals.

Analyze market trends and competitive landscape to identify opportunities for expansion.

Relationship Management

Build and maintain strong relationships with referral sources, including physicians, hospitals, and community organizations.

Engage with families and potential residents to understand their needs and promote facility offerings.

Marketing and Outreach

Oversee the creation and execution of marketing campaigns to enhance facility visibility and attract new residents.

Represent the facility at community events and networking functions to raise awareness and establish partnerships.

Team Leadership

Lead and manage the business development team, ensuring alignment with the facility’s mission and goals.

Provide training and support to staff on effective sales techniques and customer service excellence.

Performance Monitoring

Set performance metrics and track the success of business development initiatives.

Prepare regular reports for senior management detailing progress towards goals and areas for improvement.

Compliance and Standards

Ensure all business development practices comply with relevant regulations and standards within the senior care industry.

Work closely with operations to align growth strategies with service delivery excellence.

Educational Requirements and Experience

Bachelor’s degree in business administration, Marketing, Healthcare Management, or a related field; Master’s degree preferred.

Proven experience in business development, sales, or marketing within the healthcare or senior living sector.

Strong understanding of the senior care market and regulatory environment.

Excellent communication and interpersonal skills.

Ability to lead a team, build relationships, and foster a culture of success and service.

Ability to manage multiple tasks and prioritize effectively.

Proficient in Microsoft Office Suite and office management software.

Strategic thinker with a results-driven mindset.

Passion for providing quality care and making a difference in the lives of seniors.

Strong analytical skills and attention to detail.

What can we offer you?

Flexible Schedules

Daily Pay

9 Designated Holidays- employees who work receive DOUBLE pay

Paid Time Off- varies based on Full‑time or Part‑time status

Comprehensive Medical/Dental/Vision

Life, Disability & other supplemental benefits

401(k) Retirement Plan

Referral bonus program

The employer is an Equal Opportunity Employer. In compliance with the Americans with Disabilities Act, the employer will provide reasonable accommodations to qualified individuals with disabilities and encourages prospective employees and incumbents to discuss potential accommodations with the employer.

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