Director, Video Investment

Director, Video Investment

PHM is the leading health media agency in the US, built for the modern healthcare experience. Here, industry depth meets media scale, where data becomes direction, where creativity and storytelling bring truth to life, and where orchestration replaces fragmentation.
Dedicated to making brands discovered, PHM redefines what media can do through data, content, and creativity. Because in modern healthcare, the brands that are found are the ones that lead. And when brands lead, advantage follows. Go deeper. Be found.
Overview

The Director, Video Investment manages all investments across the full Video eco-system (Linear TV, FEP, VOD, OTT, Mobile, Connected TV, etc). You should have the skills and abilities to see the opportunity to create new ways of working, learn more about the evolving digital and content influence, and help push boundaries for pharma in the Video space.
Responsibilities

Video Activation
Manages the Video Activation Process across multiple clients independently and efficiently:

Direct and manage the daily workflow of campaigns across the video eco-system (linear TV, FEP, VOD, OTT, Mobile, Connected TV, Addressable), including proposal development, campaign activation and maintenance, and post-buy recaps
Assume accountability and ownership of campaign execution for assigned client accounts
Review client deliverables for quality, ensuring that recommendations and work product are sound and viable
Assist with the development of strategic proposals
Understand and effectively communicate value proposition, technology, and processes as related to the growth of current and prospective agency accounts
Participate in forecasting exercises for senior management
Develop processes to ensure data integrity and implement across the agency
Maintain a strong understanding of the systems used such as MediaOcean/Prisma or other digital buying tools, Ad Servers/Verification, DSPs, Social Platforms, DMPs, and internal proprietary tools
Provide ideas and solutions for pain points/problems in processes; work alongside internal and external teams to develop best practices, enhancements, and tools to improve these
Determine and activate how to deliver necessary data to teams for various reporting purposes
Build and maintain strong relationships across multiple internal teams and external teams
Maintain relationships with vendors to ensure trust and confidence with our buying partners
Cultivate a team-focused mentality across the larger Investment team
Work with New Business to help with pitch and plan development as it pertains to prospective clients

Demonstrated Skills and Knowledge

Working knowledge of all basic media systems/tools/processes (ie. MediaOcean, Prisma, Spectra/Media Bank)
Experience with all areas of National and Local Video, including Linear, OLV, CTV, Addressable
Solid listening skills and takes notes during meetings, disseminates notes and follow-up as appropriate
Ability to communicate clearly and concisely, both orally and in writing, and can concisely explain complicated ideas and changes/differences in results.
Comfortable with presenting, in person and virtually, to client and internal teams.
Ability to manage and prioritize multiple projects simultaneously, while delegating and managing work of associate appropriately
Ability to work in a matrix (multi-supervisory) environment; can multi-task, manage one's time, and demonstrate personal organization and ability to meet deadlines (strong work ethic)
Adherence to agency procedures (on-time and accurate timesheets, GDPs, 360 feedback)
Expertise in Microsoft Power Point, Excel and Word
Qualifications

Minimum of 7+ years media buying or activation experience
Minimum of 2-3+ years digital experience
1-2+ years managing external partner & client relationships
1-2+ years people management experience
Optional: HCP/DTC/Pharma experience
Additional Information

Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.
Compensation Range: $97,375- $139,965 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 07/22/2026.
All your information will be kept confidential according to EEO guidelines.