Graphic Design and Marketing Specialist

Under the direction of the Assistant Director of Communications, the Graphic Design and Marketing Specialist is responsible for coordinating and maintaining a consistent brand and image for the Town of Flower Mound. This position performs a variety of complex tasks related to graphic design, visual communications, and written content for marketing and public communication materials.

Responsibilities

Support the development and maintenance of a consistent brand identity for the Town.

Assist Town departments with graphic design needs, including flyers, posters, invitations, brochures, report covers, presentations, social media graphics, and event or program logos while ensuring consistent use of the Town’s brand standards.

Create and produce the Town’s Annual Report, including complex graphic design, layout, and written content; assist with other reports and publications as needed.

Create and revise print and digital communication materials, including forms, reports, and social media graphics.

Create customizable templates for multiple purposes, including presentations and business cards.

Write copy for marketing and communication material, which may include social media, website content, utility bill inserts, e-newsletter, annual reports and publications, flyers, etc.

Research and recommend new ideas for strengthening the brand presence.

Attend Town events and work evenings and weekends as necessary.

Assist with public education campaigns for Town departments, elections, and Council initiatives; develop creative ideas and proposals; and may assist the Video team with video projects to include graphics or creative elements.

Help measure the effectiveness of media, social media, and other communication/marketing efforts to determine future needs.

Adhere to the personnel, safety, and department policies and procedures.

Assist other coworkers as needed.

Perform other duties as assigned.

Minimum Qualifications

A Bachelor's Degree in Marketing, Graphic Design, Communications, Journalism, or a related field is required.

One (1) year of experience in a related field is required.

In lieu of a required degree, five (5) years of progressively responsible experience in a related field may be considered.

Must have a valid state‑issued Driver’s License and driving record must be in compliance with Town policy.

Applicants must submit a portfolio of previous design work for consideration. Portfolio should include a link to an online portfolio or a PDF containing 3 to 5 representative samples.

Desired Qualifications

Proficiency in Adobe Creative Suite (Photoshop, Illustrator, and InDesign).

Strong understanding of design principles, typography, and color theory, and the ability to produce materials that comply with federal ADA requirements.

Excellent project management skills with the ability to manage multiple projects simultaneously.

Strong communication and interpersonal skills with the ability to work effectively with cross‑functional teams.

Knowledge of Microsoft Office and the ability to use programs as needed.

Experience with Canva and related design platforms.

Knowledge of social media and marketing.

Excellent oral and written English communication skills, including spelling, grammar, and punctuation.

Ability to communicate with others effectively while maintaining a professional demeanor.

Ability to work after‑hours, evenings, and weekends if necessary.

Experience writing content for marketing or communications materials.

Physical Abilities

Must be able to see, hear, read, talk, and write.

Must be able to operate standard office equipment, including computers and design software, for extended periods.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

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