Personal Assistant to Founder & Creative Director - Cleobella

The Personal Assistant to the Founder & Creative Director serves as a critical operational partner at the heart of a fast-moving fashion brand. This role is responsible for enabling the Founder to focus on creative and strategic priorities by managing the full scope of her day-to-day, from calendar and communications to travel, finance administration, and cross-functional coordination. The ideal candidate is highly organized, discreet, proactive, and comfortable navigating both the fast pace of a creative environment and the precision required of executive-level support.

Description

Co-manage the Founder's Google Calendar, maintaining visibility and alignment across all personal and professional commitments

Schedule and send invites for internal team meetings, external calls with press, vendors, and partners, personal appointments, and hiring-related interviews

Confirm and reschedule meetings on the Founder's behalf, serving as the primary point of contact for calendar coordination

Follow up after meetings as needed to ensure next steps and commitments are tracked

Regularly coordinate scheduling across multiple time zones with domestic and international contacts

Proactively identify and resolve calendar conflicts, protecting the Founder's time and focus

Email & Communications

Maintain full access to and day-to-day management of the Founder's Gmail inbox

Triage incoming email, flagging urgent or high-priority items for the Founder's attention and handling or delegating the rest

Draft and send correspondence on the Founder's behalf across a range of contexts — press and PR inquiries, vendor and partner outreach, internal team communications, and personal correspondence

Follow up on outstanding threads to ensure nothing falls through the cracks

Archive and organize processed emails to maintain a functional, clutter-free inbox

Manage inbox noise, including unsubscribing from irrelevant lists and reducing low-value volume

Maintain a running log of open and pending email threads requiring action or response

Travel and Logistics

Own end-to-end travel planning for the Founder, including research and booking of flights, hotels, car rentals, and car service or rideshare coordination

Book and coordinate travel for the Founder's family members and team members as needed

Plan both domestic and international trips spanning work travel (factory and maker visits, trade shows, brand activations) and personal travel including family trips

Manage all visa applications and travel documentation for international travel

Build comprehensive, consolidated travel itineraries with all logistics, confirmations, and need-to-know details in one place

Prepare packing lists and handle pre-trip logistics to ensure the Founder is fully set before departure

Provide active support during travel — tracking flights for delays, remaining on-call for issues, and handling rebooking or cancellations as they arise

Finance & Administrative Support

Receive, log, and code incoming invoices to the appropriate budget category using Google Sheets

Process vendor and supplier payments directly via credit card

Collect and organize the Founder's receipts for expense tracking and reporting

Serve as a regular liaison with the company's accountant or bookkeeper, providing documentation and supporting ongoing financial record-keeping

Social Media Support

Assist in the day-to-day management of the Founder's social media presence across platforms including Instagram and LinkedIn

Shoot casual, iPhone-based content in the moment — capturing outfits, everyday moments, travel, and brand activity as they happen

Source or suggest content ideas that align with the Founder's aesthetic and personal brand

Write captions and copy that reflect the Founder's voice and engage her audience

Handle posting and scheduling across platforms to maintain a consistent presence

Monitor and engage with followers through comments and DMs

Prior social media experience preferred; a genuine interest in fashion, lifestyle content, and social media culture is essential

Personal Assistance

Manage personal appointments for the Founder, including scheduling medical, salon, and other personal commitments

Manage the Founder's children's schedules and events, including coordinating logistics and fielding related emails

Source gifts and handle personal shopping as needed

Plan and book personal and family travel, including full itinerary coordination

Assist with home and vehicle-related tasks and logistics

Run errands and handle pickups on the Founder's behalf

Maintain the highest level of discretion and confidentiality across all personal matters

Skills & Qualifications

Proven experience as a Personal Assistant, ideally supporting a founder, creative director, or senior executive in a fast-paced environment

Familiarity with the fashion or creative industry strongly preferred

Proficiency in Google Workspace, including Gmail, Google Calendar, Drive, and Sheets

Experience with project management tools such as Asana, Notion, or Monday.com

Familiarity with AI tools and a curiosity for how they can improve productivity and workflows preferred

Exceptional organizational skills and meticulous attention to detail

Strong written communication skills with the ability to write confidently in another person's voice

Comfortable managing multiple competing priorities with a high degree of autonomy

Event planning experience a plus, but not required

Social media experience preferred, particularly across Instagram and LinkedIn

High degree of professionalism, discretion, and trustworthiness

Flexible and adaptable — comfortable with a hybrid schedule and willing to lean in when the role demands it

We are also committed to fostering a diverse and inclusive workplace where all individuals, regardless of their background, race, ethnicity, gender, sexual orientation, age, disability, or any other characteristic, are valued and respected. We believe that diversity of thought and experience leads to innovative solutions and enhances our company culture.

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