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Field Marketing Consultant

RBC · Minneapolis, MN, USA ·

Pay:
$70,000-$130,000/yr
Job type:
Full Time

Overview
As a Field Marketing Consultant (Regional), you’ll be the dedicated marketing partner for advisors in your assigned region (East, Central, or West/Mountain South). This role focuses on delivering localized marketing strategies, training, and support to help advisors strengthen their market presence and achieve business goals.

Responsibilities

Regional Marketing Advisory:

Provide 1:1 and group consulting sessions to advisors, offering guidance on campaigns, branding, and client engagement.

Develop region‑specific marketing playbooks and resources based on local market insights.

Conduct virtual and in‑person workshops, upskill advisors on marketing tools, digital strategies, and compliance best practices.

Promote adoption of core marketing programs and self‑service platforms.

Build relationships with regional leaders and advisors to understand unique challenges and opportunities.

Act as the “voice of the region” within the marketing department, ensuring national programs align with local needs.

Track regional marketing performance, sharing insights and success stories to drive continuous improvement.

Collaborate with enablement teams to route and resolve advisor requests efficiently.

Qualifications

Bachelor’s degree in marketing, business, or a related field.

5+ years in marketing, field sales, or financial services, with experience supporting regional or distributed teams.

Strong understanding of local market dynamics and advisor business models.

Excellent training and presentation skills, with the ability to engage diverse audiences.

Self‑motivated and adaptable, with a willingness to travel within your region.

Skills

Brand Marketing, Creativity, Cross‑Channel Marketing, Cross Promotions, Customer Behavior, Industry Knowledge, Marketing Activities, Marketing Strategy Implementation, Market Research, Product Services.

Benefits

Competitive salary $70,000–$130,000 (Minnesota), plus discretionary variable compensation based on performance.

Comprehensive Total Rewards Program: 401(k) with company‑matching, health, dental, vision, life, disability insurance, and paid‑time‑off.

Leadership development through coaching and managing opportunities.

Opportunity to make a difference and lasting impact through client relationships.

Dynamic, collaborative, progressive, and high‑performing team environment.

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