Creative Dir, Social, North America Stores

Description
The North America Stores Creative team is on a mission to build world‑class, scalable creative systems that fuel growth across every customer touchpoint. We believe great creative shouldn’t just look good—it should move fast, work harder, and scale smarter. We’re looking for a Creative Director who shares that belief and wants to build something lasting.

About the Role
In this role, you will own the creative vision for two of the fastest‑growing areas of our marketing ecosystem: Creator partnerships and paid social. You will shape how millions of customers experience our brand across Meta, TikTok, Pinterest, email, and on‑site—while building the templates, systems, and frameworks that allow your team to do more with less.

Why You’ll Love This Role

You will partner on high‑visibility, high‑impact creative across channels that are evolving daily.

You will architect scalable systems from the ground up—not just make ads, but build the machine that makes them.

You will lead through seasonal tentpoles, HVEs, and always‑on campaigns, keeping the work fresh and dynamic year‑round.

You will partner with Creators, agencies, and cross‑functional teams in a fast‑paced, entrepreneurial environment.

Key Responsibilities

Develop and maintain on‑brand templates, modular design systems, and scalable creative structures that reduce production time and increase output efficiency over time.

Lead creative style guides and execution for Creator‑facing assets (emails, tool kits, site experiences) and paid social campaigns across Meta, TikTok, and Pinterest.

Drive creative excellence across all campaign types: seasonal events, BAU messaging, and High Visibility Events (HVEs).

Manage and mentor a team of contractors and agency partners, ensuring high‑quality output and adherence to brand standards.

Establish repeatable workflows and playbooks that enable the team to scale without sacrificing craft.

Partner cross‑functionally with marketing, brand, and channel stakeholders to align creative with business objectives.

Govern and consult on social creative produced outside of direct ownership to maintain cohesive brand expression.

Identify opportunities to innovate on format, storytelling, and platform‑native creative across emerging social channels.

Leadership Expectations

Build and optimize a high‑performing extended team of contractors and agency partners.

Create operational frameworks that drive measurable efficiency gains (reduced cycle times, increased asset throughput).

Demonstrate strategic thinking by connecting creative decisions to business outcomes and audience engagement.

Raise the bar on creative quality while simplifying systems for scale.

Champion brand consistency as a cross‑team partner and creative governance leader.

Key Job Responsibilities
Lead a team of contract and agency writers and designers, fostering innovation and social creative excellence.

Pioneer the development and implementation of GenAI and automated creative solutions to scale creative operations.

Partner with marketing to improve creative review mechanisms and workflows across social and creator content.

Drive standardization and templatization of creative assets while maintaining brand quality.

Partner with cross‑functional teams to deliver cohesive creative strategies that drive business results.

Identify and implement efficiency opportunities through tooling and automation.

Own the end‑to‑end creative process, from conceptualization to execution and measurement.

Lead testing and iteration of creative approaches to optimize performance.

A Day in the Life

Oversee creative reviews.

Develop creative concepts to solve business problems.

Lead and coach designers and writers.

Partner on building processes.

Find efficiencies through GenAI and tooling.

Basic Qualifications

8+ years of driving compelling creative strategy and execution at an agency or in‑house creative team.

Bachelor’s degree.

Preferred Qualifications

Knowledge of InDesign, Photoshop, Illustrator, Keynote.

Experience developing cross‑functional relationships with product, consumer research and marketing teams to develop strategy and consumer insights that drive compelling creative executions.

Experience leading creative development of innovative creative from concept to delivery.

Experience managing creative (internal team of designers, copywriters, external agencies and freelancers).

Experience presenting creative concepts effectively to senior executives.

Experience managing multiple projects and meeting aggressive deadlines.

Equal Opportunity Employment
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

Compensation and Benefits
The base salary range for this position is listed below. Your Amazon package will include sign‑on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, NY, New York - 155,400.00 - 210,300.00 USD annually

USA, WA, Seattle - 141,000.00 - 190,700.00 USD annually

Company
Amazon.com Services LLC

Job ID
A10439256

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