VP of Marketing Luxury Caribbean Resort (South Florida–based) | Confidential Search
About the Role
A luxury resort brand is seeking a VP of Marketing to lead the full marketing vision across the property - from website and creative direction to brand storytelling. This is a net-new leadership role for a bold, highly creative marketer who can break from traditional hospitality marketing and build something distinctive.
What You'll Do
- Own the entire marketing scope: website, graphics, creative, and brand experience
- Market a portfolio of ultra-luxury residences and an expanding resort footprint
- Shape a high-end lifestyle narrative that reaches an elite, global audience
- Partner closely with the Director of Sales and the Director of Marketing
- Bring fresh, unconventional thinking - not a cookie-cutter hospitality playbook
What We're Looking For
- A genuinely creative marketing leader who pushes boundaries
- High-end luxury brand experience (think Cartier, Rolex, Chanel, Dior)
- Background in the high-end lifestyle spacel; private jets, private members' clubs, or similar
- Hospitality experience not required; luxury sensibility is essential
- Comfortable marketing premium real estate to a discerning clientele
Details
- Based in South Florida Head Office
- Salary negotiable based on experience