Web and Social Media Specialist

Job Description
JOB DESCRIPTION

Summary:

We are looking for a creative Web Designer & Social Media Specialist to join our team. As a Social Media Specialist, you will be responsible for developing and implementing our Social Media strategy in order to increase our online presence and improve our marketing and sales efforts. Website maintenance is also part of responsibility.

Responsibilities

Suggest recommendations to adjust the social media marketing strategy for optimal results

Develop, implement and manage our social media strategy

Manage and oversee social media content - Facebook, Instagram, Linkedin, twitter, etc.

Manage daily social media posts

Use social media marketing tools such as Buffer

Monitor SEO and user engagement and suggest content optimization

Create Email blasts, new email templates, newsletters etc.

Update prospect data and competitive information.

Conduct market research on our services, target market, and competitions to facilitate sales efforts.

Maintain marketing call logs to ensure correct lead generation and high-quality assurance

Network and build business relationships with current and potential clients

Scheduling appointments and meeting customers in order to identify and qualify potential prospects and present current product offers. Utilize materials and resources provided to systematically call upon all businesses in your area understanding what those businesses do and who the key players are.

Effective planning to conduct sales presentations by meeting customers physically on daily basis.

Provide professional demonstrations or presentations of Company products and services while onsite.

Liaising between the Company and the customers for up-to-date pricing, service, and latest product-release launches.

Identifying and qualifying prospective customers through research, networking, Social Media such as Facebook, Constant Contact Campaigns, and cold-calling.

Develops, designs, and creates new marketing campaigns and new sales programs

Maintains a schedule of campaigns and appropriate themes

Works with outside vendors for production of marketing and sales materials

Follows all company policies, procedures, and business ethics codes

Performs other duties as assigned

Qualifications

6 months of experience managing marketing projects

Pleasant/friendly demeanor and an outgoing personality

Excellent public speaking, communication, and presentation skills

Superior relationship building, networking, and customer service skills

Strong mastery of spelling, grammar, punctuation, and proofreading rules

Strong organization skills, able to multi-task, and can manage time to meet frequently changing deadlines in a fast-paced environment

Strong computer and internet skills, including Microsoft Office suite

Graphic design experience strongly preferred

Strong social media skills, including Facebook, Twitter, LinkedIn, YouTube, etc. a plus

Company Description
THE UPS STORE, INC. together comprise approximately 4,800 independently owned locations in the U.S., Puerto Rico, and Canada, providing convenient and value-added business services to the small-office/home-office market, corporate "road warriors," and consumers. Our centers offer a variety of shipping, freight, postal, digital online printing, document, and business services through convenient locations and world-class service. The strength of THE UPS STORE, INC. comes, in part, from the talented and dedicated associates that lead and operate each retail location. We endeavor to be the best in every aspect of business by promoting a culture of trust, teamwork, accountability, high expectations, and open communication.

THE UPS STORE, INC. is an Equal Opportunity Employer that recruits and hires qualified candidates without regard to race, religion, sex, sexual orientation, age, national origin, ancestry, citizenship, disability, or veteran status.

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