Digital Marketing Manager

Digital Marketing Manager Job Summary
Experienced marketing position with responsibility for automotive photography, quick digital video, and managing imaging library and archive. Position manages social media, digital advertising, website maintenance, and events through photography and graphic design. Opportunity for advancement.

Digital Marketing Manager Responsibilities

Responsible for photography of all vehicle inventory

Uploads and maintains photos in inventory management system, archive and digital platforms

Records and edits short digital video for social media, email marketing and digital advertising

Contributes to maintenance and development of dealership website

Uses graphic design to create digital and print media

Manages websites and GA4

Understands and can manage associated digital vendors to generate best performance

Supports showroom and online sales and service departments

Produces social media posts and ads across multiple platforms

Creates email blasts, newsletter, blogs related to selling and servicing automobiles

Digital Marketing Manager Qualifications

Ability to work in a very fast-paced, demanding environment

Experience in photography, video, image editing & graphic design

Knowledge of Photoshop, Canva, iMovie

Experience using a digital SLR camera

Knowledge of the basics of lighting

Creative and detail-oriented

Excellent time management skills

Exceptional team work skills

Strong oral and written communication skills

Ability to work in a busy environment with varied personalities

Able to work with GA4 and other digital marketing measurements

Ability to work with tight deadlines and also plan for future marketing events

Clean driving record

College degree preferred

#J-18808-Ljbffr