Director, International Growth

Responsibilities

Define and lead the NFL’s international growth strategy, including market entry frameworks, prioritization of key markets, and long‑term business planning.

Develop and implement data‑driven fan development models, leveraging quantitative and qualitative insights to grow fandom and engagement across international markets.

Identify, assess, and execute growth opportunities based on a deep analytical understanding of fan behavior, commercial drivers, and market dynamics.

Establish and apply structured problem‑solving and analytical frameworks (e.g., hypothesis‑driven analysis, scenario modeling) to inform strategic decisions.

Lead the development of long‑range plans and annual business strategies, ensuring alignment with League priorities and measurable outcomes.

Provide strategic direction for the Global Markets Program, in collaboration with Club Business Development, including:

Defining KPIs and success metrics

Driving structured program governance across internal central functions, local territory offices, and Clubs

Evaluating program policies, including annual rights approval process

Delivering rigorous performance tracking, analytics, and reporting

Provide strategic oversight and analytical business evaluation for international functions, including sponsorship, marketing, and consumer products.

Identify white‑space opportunities and develop high‑impact strategic initiatives (“bigger bets”) to accelerate international growth.

Lead and coordinate cross‑functional, multi‑market projects, ensuring structured execution across stakeholders, geographies, and timelines.

Manage and develop a small team, fostering a culture of analytical rigor, accountability, and high performance.

Required Qualifications

MBA or equivalent advanced degree strongly preferred.

10–12 years of experience in management consulting, investment banking, corporate strategy, or similarly rigorous analytical environments, with significant post‑MBA experience.

Proven track record of leading complex, cross‑functional projects using structured project management methodologies.

Demonstrated expertise in strategic analysis, financial modeling, and data‑driven business case development.

Experience in international market entry, growth strategy, or multi‑market business expansion.

Strong leadership experience, including managing teams and influencing senior stakeholders across organizations.

Ability to translate complex data and market insights into clear strategic recommendations and actionable plans.

Other Key Attributes / Characteristics

Exceptional analytical and structured thinker, with the ability to break down complex problems into actionable solutions.

Strong project management discipline, capable of managing multiple high priority workstreams simultaneously.

Proven problem solver with a solution‑oriented mindset, balancing strategy and execution.

Ability to synthesize large and complex datasets into clear, concise, and actionable insights.

Excellent communication and presentation skills, particularly in senior executive settings.

High level of professionalism, collaboration, and cultural awareness in a global environment.

Embodies NFL values: Integrity, Respect, Responsibility to Team, and Resiliency, with strong compliance and ethics.

Supervisory Responsibility

Two direct reports

Travel & Expected Hours of Work

NFL employees are required to work 40 hours per week, with potential for overtime and weekend work based on business needs.

Position requires international travel – up to 30%

Salary / Pay Range
$135,000—$185,000 USD

The NFL is committed to building an inclusive work environment that reflects our incredible fan base. We provide an environment of mutual respect where equal employment opportunities are available to all employees and applicants without regard to status as protected by applicable federal, state, and local laws.

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