Marketing Manager

Location 12400 Reynolds Drive,Fishers, IN, 46038,United States
Base Pay $22.00 / Hour

Position Overview
We’re looking for a Marketing Manager to develop and execute marketing strategies that increase dealership traffic, sales, and revenue across our departments and strengthen customer loyalty. This position oversees all dealership advertising, digital marketing, social media, events, community outreach, and brand management while ensuring alignment with Harley-Davidson standards and dealership objectives.

Responsibilities

Manage dealership website content, promotions, and inventory highlights

Oversee social media channels and maintain a consistent brand presence

Develop engaging content including photos, videos, graphics, and written materials

Execute email marketing campaigns and customer communications to promote new model launches, seasonal campaigns, etc.

Monitor online reviews and reputation management efforts

Plan, coordinate, and execute dealership events

Track event attendance and sales impact

Collaborate with Sales, Service, Parts, and MotorClothes departments to support business goals

Track key performance indicators, including lead generation, website traffic, social engagement, event participation, and sales results

Prepare regular performance reports for dealership leadership

Qualifications

3+ years of marketing experience; powersports or automotive industry preferred.

Strong knowledge of social media, digital advertising, email marketing, and content creation

Ability to work a Tuesday‑Saturday schedule with occasional additional evenings and Sundays as needed for dealership events

Passion for motorcycles and the Harley-Davidson lifestyle

Experience with photography, videography, and graphic design tools is preferred

Valid driver’s license; motorcycle endorsement is a plus

What We Offer

Paid time off

Employee discounts on motorcycles, parts, and apparel

Opportunities to attend and create content at dealership events and rides

A fun, high-energy environment built around an iconic American brand

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