Senior Associate; Brand Creative Researcher

Brand Creative is looking for a creative researcher to help optimize marketing content through various testing platforms and interpreting relevant research. The successful candidate will assist other brand associates in designing, implementing, and analyzing tests. Additionally, the candidate will be responsible for summarizing and reporting results with actionable recommendations–as well as assisting in maintaining research repositories & resources.

The right candidate is someone who’s intellectually curious and has a knack for solving problems–and experience creating marketing content (copy or design) is a big plus. You’ll be collaborating with an existing Brand R&D team, with the opportunity to influence our processes and approach to creative research.

What you’ll bring to the role

Strong ability to identify patterns/trends in customer response to creative assets.

Strong ability to recognize trends/insights in quantitative data.

Strong ability to autonomously manage workload & timelines for multiple projects

Ability to quickly learn marketing tools such as Zappi & UserTesting.com

Proactive attitude–you don’t just identify opportunities, but bring solutions to the table.

Excellent communication skills

Proficiency in Google Suite

A team mentality; ease in collaborating with all types of people

Your responsibilities

Collaborate with R&D to build and implement creative testing.

Analyze tests and develop insights for improving creative assets.

Ensure testing results are accurate & applicable to marketing goals

Build & present results decks for creative partners

Maintain & develop online research repositories.

Quickly learn and become proficient in marketing tools

Assist in developing best practices/procedures for using marketing tools effectively

Attend relevant project meetings

Basic Qualifications

Bachelor’s degree or military experience

At least 2 years work experience in creative marketing or advertising

Preferred Qualifications

At least 1 year of experience in an agency or in-house team

At least 1 year of Copywriting and/or Design experience

Experience with marketing research tools such as Zappi and/or UserTesting.com

1 year of experience in financial or some other highly-regulated industry

Proven track record in creative asset development and/or pre-market testing.

Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being.

No agencies please. Capital One is an equal opportunity employer (EOE, including disability/vet) committed to non-discrimination in compliance with applicable federal, state, and local laws. Capital One promotes a drug-free workplace. Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23-A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901-4920; New York City’s Fair Chance Act; Philadelphia’s Fair Criminal Records Screening Act; and other applicable federal, state, and local laws and regulations regarding criminal background inquiries.

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