Sales Coordinator - The Hotel Zamora

The Hotel Zamora, a beautiful boutique hotel located in St. Pete Beach, FL, is seeking an experienced Sales Coordinator. With stunning views overlooking the Intercoastal Waterway and Gulf of Mexico, the Hotel Zamora provides a luxurious retreat for its guests. Besides relaxing in the beautifully appointed guest rooms, our guests experience intuitive service in our Rooftop Lounge, Sidewalk Restaurant, Private Dining, and Meeting/Banquet space. The Hotel Zamora is under new ownership and management with Sherman Associates, an accomplished real‑estate development and management company.

The Sales Coordinator supports the sales & marketing operations with the goal of maximizing rates and overall revenues. Partners with hotel management to lead the sales & marketing operations and relationships with the goal of maximizing negotiated group and transient rate in conjunction with overall revenue; works closely with accounting as applicable to any sales related accounting measures; provides outstanding customer service on behalf of the property and its ownership.

This is a full‑time onsite role at The Hotel Zamora in St. Pete Beach, Florida – M‑F from 8:00 a.m. to 5:00 p.m.

Essential Functions

Assists sales team to identify new contacts, develops sales leads, and responds to sales opportunities in order to maximize revenue

Fully understands the hotel amenities, packages, and promotions

Generates and develops sales leads and contacts potential clients to build business relationships

Produces proposals, event orders, and reservation confirmations for all clients

Produces accurate and timely reports that meet the needs of the GM, DOSM and other managers

Records all appointments, follow‑up meetings, and effectively tracks business leads

Regularly monitors client satisfaction and resolves any outstanding issues to foster relationships and secure future business

Arranges and completes site visits and hotel tours

Champions, networks, and prospects to raise awareness of the brand

Acts as a business partner, not a supplier to key accounts. Talks with key accounts about their business challenges. Listens and partners to find ways for the hotel or brand to solve client problems

Is an expert in the market and understands how to differentiate the brand in the market

Completes other tasks and duties as assigned based on business needs

Minimum Requirements
Education & Experience

Minimum 1 year of experience in sales or an equivalent number of years of education and sales experience

Excellent verbal, written and presentation skills; Ability to communicate effectively with community partners, vendors, external parties, and across internal divisions

Shares a passion for the mission, vision, and values of Sherman Associates

Schedule may vary due to the specific needs of the hotel

Work Environment

This job operates in a professional office environment

This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines

Exposed to ambient room temperatures, lighting and traditional office equipment found in a typical office environment; quiet to moderate noise level

Physical Requirements

Must be able to sit or stand at a desk or other areas of the property throughout the day based on business needs

Must have the ability to move freely throughout the property and office, and necessity varies from day to day

Must be able to exert well‑paced ability to reach other departments of the hotel in a timely manner

Must be able to lift up to 25‑30 lbs. occasionally

Requires grasping, writing, sitting or standing, moving about freely, repetitive motions, bending, and communicating effectively

Additional Screening Requirements

Must successfully meet criminal background screening requirements for position.

Benefits

Medical, dental and vision insurance plans

Employer‑paid short‑term disability

Employer‑paid life insurance

Additional supplemental insurance policies including voluntary accident & critical illness; hospital indemnity; long‑term disability; pet insurance

Employer‑paid employee assistance program

Fully vested 401(k) company match program

9 paid holidays and competitive PTO program

Sherman Associates' Starbucks and hotel discounts

Sherman Associates is an Equal Opportunity and affirmative action employer. We encourage women, minorities, individuals with disabilities, and protected veterans to apply.

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