Marketing Manager I

Primary Location
Orlando, Florida

Job Title
Marketing Manager I

Knowledge and Skills

Measurement, Insights, and Optimization

Use analytics, testing, and segmentation to optimize performance; recommend improvements to targeting, messaging, channel mix, and offers/promotions (where applicable).

Track and communicate outcomes against KPIs (e.g., lead volume, conversion, applications, approvals, purchase volume, usage, ROI).

Desired Characteristics

Healthcare/wellness, specialty services, or financial products marketing experience (plus).

Experience with Salesforce CRM and Marketing Cloud (or comparable platforms).

Digitally savvy with working knowledge of paid media concepts, landing pages, tagging/measurement, and optimization.

Strong project management and prioritization skills; thrives in ambiguity and fast-paced, matrixed organizations.

Strong communicator and collaborator with the ability to influence without authority.

What You’ll Do
Job Responsibilities:

Provider/location onboarding and engagement

Consumer applications, approvals, and purchase volume growth

Usage and retention through lifecycle motions

Benefits
As a valued V-Soft Consultant, you’re eligible for full benefits (Medical, Dental, Vision), a 401(k) plan, competitive compensation and more.

Contact
Qualified candidates should send their resumes to sgopoji@vsoftconsulting.com .

Equal Employment Opportunity Statement
V-Soft Consulting provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

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