Requisition ID:
Store # : U00061 Sales DSM - Central - Field US
Position: Full-Time
Total Rewards: Benefits/Incentive Information
EssilorLuxottica is a global leader in the design, manufacture, and distribution of ophthalmic lenses, frames, and sunglasses. We serve over 150 countries with products such as Essilor, Varilux, Crizal, Eyezen, Stellest, Transitions, Ray‑Ban, Oakley, Persol, Oliver Peoples, Sunglass Hut, LensCrafters, Target Optical, and leading e‑commerce platforms.
General Function
Provide strategic and operational direction to meet sales objectives. Lead the sales team to maximize brand opportunities, collaborate with marketing to commercialize strategy, and execute business plans that increase brand exposure and market penetration. Synergize across brand focus, business development, customer segmentation, and EssilorLuxottica commercial programs while protecting brand storytelling and positioning. Drive team performance, meet sales targets, and manage budgets to achieve department operating plan (DOP) targets for brands.
Major Duties and Responsibilities
- Manage a sales team responsible for over $150 million in annual revenue.
- Partner with Brand Marketing on brand priorities and assortment across customers.
- Strategize with leadership to drive synergistic brand strategies, rewards programs, and commercial initiatives.
- Create local field activation strategies that ensure optimal distribution, consistent brand story/messaging, proper POP investments, balanced pricing and incentives, and brand equity.
- Identify and develop plans to support objectives such as image, productivity, and prescription growth.
- Implement brand‑specific sales incentives for staff and accounts.
- Develop talent to ensure the right profile is in place for success.
- Collaborate with business development to grow opportunities with top regional customers.
- Drive commercial programs like EL360.
- Lead high‑impact initiatives and business plans with key internal stakeholders.
- Communicate initiatives within the team to build unity and brand purpose.
- Monitor customer, market, and competitor activity and devise strategies.
- Set team targets aligned with overall business forecasts.
- Provide input on strategic sales plans and implementation.
- Support career development and management skills of the team through ongoing training.
- Participate in management meetings, conventions, and critical task forces.
Basic Qualifications
- Bachelor's degree in Business or related area.
- 10+ years of sales management experience; proven ability to build and motivate a high‑performance sales team.
- Demonstrated collaboration with brand marketing for activations and campaigns.
- Outstanding commercial know‑how and exceptional leadership capabilities.
- Strategic thinking and proven influence across cross‑functional teams.
- Strong analytical skills.
- Change agent with highly evolved influencing skills.
- Excellent organization, communication, and presentation skills.
Preferred Qualifications
- Experience within the wholesale channel with many small independent customers.
- Optical industry experience.
Benefits may include health care, retirement savings, paid time off/vacation, and various employee discounts. Compensation includes a competitive base salary and bonus or commission plan.
EssilorLuxottica complies with all applicable laws related to the application and hiring process. We provide accommodations for individuals with disabilities and offer equal employment opportunities to all qualified applicants regardless of protected characteristics.
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