Job Description
TLF’s Graphic Designer will use your expert knowledge in graphic design to create one-of-a-kind content for all TLF digital marketing, social media channels, and website www.TLFapparel.com. You will leverage best practices to continuously generate iconic assets, content, and designs to meet the growing needs of the marketing department and brand.
Responsibilities
Design and edit digital graphics, images, print materials, and videos in Photoshop, Illustrator, and Adobe Creative Suite to market TLF as a premier athletic and lifestyle apparel brand.
Produce iconic, one-of-a-kind content and assets for TLF products and branding across all digital platforms (graphic and web design, digital advertising, social media, print, and collateral materials).
Review and proof all content and materials upon delivery for correctness and resolve inconsistencies or deficiencies to ensure finished products meet quality standards.
Administer assets and creative updates to the website and all social media channels, and suggest improvements to branding and creative.
Maintain a digital file catalog and electronic library of all content and assets.
Maintain and adhere to a design content calendar to ensure completion of assets within proposed deadlines.
Develop consistent and cohesive graphic design themes across all marketing channels; assist the Innovation & Design team with logo and graphic tee design needs and create content that speaks distinctly to each demographic.
Administer product, content, and creative updates to all social media platforms and suggest creative changes in design and function to enhance the digital environment.
Design and layout email templates and campaigns.
Edit, manipulate, color‑correct, and touch up all images using Photoshop.
Apply advanced knowledge of art creative direction, marketing and design principles, branding, advertising design, image sizing and compression, CTA design, layout, font selection, and color cohesiveness.
Apply advanced knowledge of web UX/UI principles and page layout to optimize brand look, user experience, click‑through rates, conversion rates, site usability, and site speed.
Apply advanced knowledge of email, SMS, MMS, and push marketing design principles, page layout, user experience, branding, and conversion rate optimization.
Perform other duties and responsibilities as assigned by management.
Qualifications
Minimum of 5 years of graphic design and consumer branding experience.
Minimum of 7 years of experience with Photoshop, Illustrator, Adobe Creative Cloud (extremely high level of proficiency).
Preferred bachelor’s degree from an accredited institution with an emphasis on graphic design and marketing.
Strong knowledge of the athletic apparel/fitness industry and current marketplace trends.
Passion for athletics and training, preferably as an enthusiast and participant.
Confidence in communicating comfortably; outgoing personality.
Strong organizational skills.
Strong troubleshooting skills and the ability to work in a fast‑paced environment.
Ability to prioritize work, handle multiple tasks, and work independently.
Ability to sell, relate to others, and communicate ideas and concepts effectively.
Ability to receive feedback and take action when appropriate.
Understanding of the competitive market, customers, and design trends.
Ability to prepare, plan, and deliver clear and persuasive presentations.
Benefits (Full‑time)
Medical
Dental
Vision
A free gym membership at TLF’s state‑of‑the‑art gym (TLF Training Lab)
Access perks (discounted consumer perks network)
Unlimited coffee and tea in the employee lounge
PS5 stations for gamers
Monthly product allowance ($100) for premium Gym‑To‑Street apparel
Continued education programs and training
Employee team‑building events
Time Off Benefits (Full‑time)
Vacation: 2 weeks per year (accrued at a rate of 3.08 per pay period)
Sick days: 6 days per year (accrued at a rate of 1.85 per pay period)
Personal days (PTOs): 4 days per year (1 day accrued every quarter)
9 paid holidays
1 floating holiday (chosen day)
Equal Opportunity Employer
TLF is an equal‑opportunity employer. We value diversity at our company. We don’t discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
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Graphic Designer (On-Site Opportunity Only)
6AM City, LLC · Multiple locations ·
- Pay:
- 80.000 - 100.000
- Job type:
- Full Time