Senior Account Strategist (Phoenix)

Senior Account Strategist
The Senior Account Strategist plays a critical role in driving the performance and strategic direction of client marketing programs. This position is responsible for owning the development and execution of integrated marketing strategies, translating client goals into actionable plans, and ensuring that performance outcomes align with business objectives.

This role represents a shift from contributing to strategy to actively shaping it. The Senior Account Strategist is expected to lead client conversations, guide cross-functional execution, and consistently translate data into clear, actionable insights and recommendations.

The ideal candidate is both analytical and client-facing, with the ability to connect performance metrics to broader business impact. They are confident leading conversations, mentoring junior team members, and navigating complex client needs with clarity and structure.

Qualifications

Bachelor's degree required

6 to 8 years of experience in digital marketing, account management, or related field

Agency experience preferred

Strong experience managing multi-channel digital campaigns

Experience working with ecommerce and/or B2B clients is a plus

Working knowledge of digital marketing channels, including owned media (SEO & GEO), paid media (search, social, and programmatic), Email & SMS, and more.

Hands-on experience with paid media platforms is strongly preferred

Key Responsibilities
Client Leadership & Communication

Serve as a primary client contact, leading communication, planning discussions, and performance reviews

Build strong, trust-based relationships through strategic guidance and consistent delivery

Lead client meetings, including performance reviews, strategic planning sessions, and quarterly business reviews

Manage client expectations and proactively address questions, challenges, or opportunities

Strategic Ownership & Performance

Own the development and execution of integrated marketing strategies aligned with client goals

Translate performance data into clear insights, recommendations, and optimization plans

Identify opportunities to improve campaign performance and drive measurable results

Ensure alignment between strategy, execution, and business outcomes

Account & Project Leadership

Oversee timelines, workflows, and deliverables across accounts, ensuring consistency and quality

Lead the full lifecycle of complex marketing initiatives from initial discovery and strategic inception through to final execution and reporting, ensuring all deliverables meet high-quality standards and client objectives.

Support budget pacing and ensure alignment between scope and execution

Proactively identify risks and develop solutions to keep work on track

Simultaneously oversee a diverse portfolio of workstreams, effectively prioritizing tasks and managing resources in a fast-paced environment to meet rigorous deadlines without sacrificing attention to detail.

Cross-Functional Collaboration

Partner with media, creative, SEO, public relations, social media and analytics teams to ensure cohesive strategy and execution

Develop clear briefs that translate strategy into actionable direction for internal teams

Ensure feedback is effectively communicated and implemented across all teams

Team Support & Mentorship

Provide guidance and mentorship to Account Coordinators and Account Strategists

Support onboarding and development of junior team members

Lead by example in communication, organization, and strategic thinking

Quality Assurance & Delivery

Ensure all deliverables are accurate, insight-driven, and aligned with client expectations

Maintain high standards of quality across all outputs and communications

Core Skills & Competencies

Strong strategic thinking and ability to connect marketing efforts to business outcomes

Advanced analytical skills with the ability to interpret and translate data into insights

Excellent client communication and presentation skills

Strong organizational and project management capabilities

Ability to manage multiple priorities in complex environments

Collaborative mindset with the ability to lead cross-functional teams

Mentorship and leadership capabilities

Experience with tools and ad platforms, including HubSpot, WordPress, Google Analytics, Google Ads, Google Search Console, SEMRush, Meta Ads, ClickUp, etc., is a plus

Hands-on experience with paid media platforms is strongly preferred

What Success Looks Like in This Role
You are a trusted partner to your clients, leading conversations with confidence and clarity. Your strategies drive measurable performance improvements, and your insights shape decision-making. You elevate the work of those around you, ensuring that both execution and strategy consistently meet a high standard.

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