Sr. VP Media Strategy - Agency

Integrated Media - SVP, Agency-side
Salary: $175,000 - $250,000 per year

A bit about us:
Over the last four decades, we have become one of the largest independent agencies, working on some of the most recognized advertising campaigns and receiving some of the highest advertising industry awards (two-time Ad Age Agency A-List Standout). Due to continued agency growth including several new accounts, we have an immediate need for a SVP Media Strategy who will be based out of our Chicago office (hybrid).

Why join us:

Competitive salary + comprehensive benefits package

Continued on the job education that ensures long-term career opportunities within the agency

Flexible PTO

Health & wellness programs

Job Details
Qualifications

10+ years of advertising/media experience with a combination of strategic consulting experience

5+ years of hands‑on digital advertising or digital media experience managing and implementing an integrated (digital + traditional) media practice

Strong knowledge of the media landscape and ability to drive strategy for integrated media initiatives including on and offline media

Able to inspire and motivate a team

Successful history building client relationships

Strong understanding of modern and performance marketing, including the role of first and third‑party data in audience‑building and targeting, particularly in the face of rising consumer privacy demands and cookie degradation

Expertise, credibility and presence to influence client and agency partner leadership

Passion, drive and curiosity to build and grow a practice

Ability to judge and quantify results of advertising and promotional efforts to understand the true value of ROI

Strong understanding and ability to describe impact of results, compare actual results to established KPI’s, and know what to do with the information

Strong collaborator working upstream across disciplines to bring strategy and customer journeys to life through media activation and creativity

Ability to recognize the value that different perspectives and cultures bring to an organization and the understanding that these differences add to a work culture

Industries preferred: retail, QSR, grocery

Responsibilities

Report to CEO/COO and become the eyes and ears of digital media – you will know about new media before anyone else

Lead our team of media practitioners for end‑to‑end media services (planning, buying, optimization and performance measurement) across paid digital platforms

Act as a point person for senior client and partner relationships and new business opportunities

Partner with practice leads on opportunities to proactively add media services within existing, non‑media client engagements

Proactively seek and apply best practices to strengthen digital media competencies, methods and delivery

Drive media portfolio growth through media‑related business development leadership

Promote media understanding and literacy within the agency to elevate media awareness and comprehension beyond the media practice

Partner with operations and delivery leaders to optimize and streamline media delivery, including automation and the adoption of relevant tools, systems and processes to drive efficiency

Manage media teams and give direction regarding launch, execution, and optimization of digital media campaigns

Continually stay up to date with the changing landscape of digital marketing and media

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