Mediabistro logo
job logo

Marketing Manager II

Ampcus Inc · Seattle, WA, USA ·

Job type:
Full Time

Ampcus Inc. is a certified global provider of a broad range of Technology and Business consulting services. We are in search of a highly motivated candidate to join our talented team. Job Title: Marketing Manager II. Location: Seattle, WA. Job Description:

Summit Campaign Manager

Lead end-to-end demand generation for AWS Summit events with responsibility for strategy, execution, and results.

You’ll own high-impact campaigns across a global event portfolio, orchestrating collaboration with cross‑functional marketers while driving registration, attendance, and engagement goals.

Top 3 Must-have Hard Skills

B2B Marketing Campaign Management (5 years) – Must have hands‑on experience planning and executing multi‑channel demand generation campaigns, including email, paid media, web, and events. Experience coordinating with channel teams and managing campaign performance required.

Cross-Functional Project Management & Stakeholder Coordination (3 years) – Must be proficient with project management tools (Workfront preferred) and have demonstrated ability to orchestrate work with cross‑functional team members without direct authority. Should understand dependency management, timeline coordination, and stakeholder communication. Experience managing complex projects with multiple concurrent workstreams required.

Data‑Driven Campaign Optimization (3 years) – Must have experience analyzing campaign performance metrics, conducting A/B testing, and making data‑driven optimization decisions. Should be comfortable with analytics tools and presenting performance insights to stakeholders.

What You’ll Own: Strategic Campaign Leadership

Drive complete demand generation strategy for assigned Summits, from planning through post‑event analysis.

Own Livestream program strategy and execution, developing digital‑first approaches that maximize virtual engagement.

Make data‑driven decisions on tactical approach, channel mix, content strategy, and optimization.

Partner with Channel Leads to execute and optimize integrated campaigns across email, paid media, social, web, and search.

Work with content, event, and ABM teams to develop compelling campaign content and messaging tailored to regional audiences.

Cross‑Functional Orchestration

Coordinate work across Channel Leads, Digital Strategists, Content teams, Program Management, Analytics, and Lead Management.

Partner with regional Summit teams, Global Events, ABM, and Field Marketing.

Drive content customization strategy, managing asset review and approval processes.

Ensure alignment across organizational boundaries and manage dependencies.

Performance & Optimization

Monitor real‑time performance and make data‑driven optimization decisions.

Analyze registration trends, channel performance, and engagement metrics.

Conduct A/B testing to continuously improve conversion rates.

Lead post‑event retrospectives and contribute to global process improvement.

Years Of Experience Required

5 years in B2B marketing campaign management, with demonstrated experience in demand generation and event marketing.

Degrees Or Certifications Required

Bachelor's degree in Marketing, Business, Communications, or related field preferred but not required with equivalent experience.

Advanced Technical Knowledge

None required. Experience with project management tools is preferred.

Disqualifiers

Inability to work 5 days on‑site.

Lack of B2B marketing campaign experience.

#J-18808-Ljbffr