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Social Media Manager

Digital Media Management · New York, NY, USA ·

Pay:
$52,000-$62,000/yr
Job type:
Full Time

We’re hiring!

We're looking for someone who lives & breathes gaming, anime, and online fan culture! Take a look at the JD below and apply if that sounds like you!

Posted by Kate Gullett, Director.

Digital Media Management (DMM), a Keywords Studios company, is a leading full-service digital agency, content studio and incubator specializing in social-first, "always-entertaining" marketing. DMM works with movie studios, television networks, streaming services and consumer brands to create groundbreaking social media campaigns via fan activations, innovative content creation, results-driven paid media planning, and strategic influencer-brand partnerships.

Social Media Manager
We are currently seeking a Social Media Manager to join our expanding entertainment division. This role will support a globally recognized, legacy gaming franchise with a deeply engaged fanbase, requiring a strong understanding of gaming culture, competitive communities, and real-time social behavior. You’ll be responsible for executing platform strategy, shaping the brand voice, and building an active, engaged community across social channels.

Your Impact

Lead day-to-day management of social channels with a focus on consistency, quality, and fanengagement

Develop and maintain content calendars that reflect both planned beats and reactive, real-timemoments

Ideate and execute platform-native content that taps into action/gaming culture, trends, andcommunity behavior

Write sharp, voice-driven copy that reflects a distinct tone and resonates with a passionate fanbase

Actively manage and engage with the community, including replies, comment moderation, andidentifying opportunities for conversation and amplification

Monitor social trends, gaming news, and competitive scenes to inform content and engagementstrategies

Partner cross-functionally with creative, strategy, and partnerships teams to bring campaigns tolife

Support live moments (announcements, drops, events) with real-time publishing and communityengagement

Track performance and contribute to reporting with actionable insights and optimizations

Your Experience

2-3 years of experience working within the social media space, preferably within an agency environment

Strong familiarity with gaming culture, especially competitive or legacy franchises and their communities

Deep understanding of platform best practices across TikTok, Instagram, X, YouTube, and Reddit

Experience working across social campaigns in entertainment or gaming

Experience managing active communities and navigating fan conversations in real time

Proven ability to balance planned content with reactive, trend-driven execution

Strong copywriting skills with the ability to adapt tone and voice quickly

Comfortable working in fast-paced environments with shifting priorities and quick turnarounds

Highly organized with the ability to manage multiple workstreams simultaneously

Strong communication and collaboration skills

$52,000 - $62,000 a year

Availability

M-F: 9am-6pm PST

Occasional nights & weekends

Benefits

DMM pays 100% of the cost for employee medical, dental, and vision premiums, as well as covers 40% of dependent premium costs.

Employer paid life insurance

A tax-advantaged health savings account (HSA)

A 401(k) plan that provides employees with automatic enrollment at 3% of your salary with a full employer match of your first 3% contribution, all fully vested

Paid family leave

Work/Life Balance

Open PTO: DMM offers unlimited vacation, 10 sick days & 5 mental health days

DMM Fridays: Employees have the opportunity to sign off early and kick-start their weekends at 2pm on Fridays

DEI

DMM offers DEI specific training focused on preventing discrimination and harassment in the workplace

ERGs focusing on diverse perspectives across DMM to promote diversity, inclusion, and shared experiences

Generous donation match to non-profits of interest to our employees

Training

Extensive onboarding that includes working with multiple departments to learn the DMM way

Frequent trainings on the latest tools and trends and how to optimize them for our clients

Company culture you ask? Our company culture is casual, fun, and empowering. There is a lot of room for growth in this role! That’s right, no glass ceiling and room to learn.

Applicants must reside in the United States and be authorized to work in the U.S. This position is limited to U.S.-based employees for payroll and compliance reasons and is not eligible for international remote work.

Digital Media Management is an equal opportunity employer. We work together to create a space that fosters diversity and inclusion across race, color, gender, sexual orientation, gender identity/expression, disability, age, national origin, and veteran status. Our diversity strategy is simple: grow a team of creative, innovative, passionate people from varied backgrounds to produce best-in-class digital campaigns.

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