Marketing Writer Job at International Justice Mission in Virginia

Location & Work Arrangement Hybrid (onsite Tuesdays & Thursdays) for candidates located in Washington, DC area, or remote for non‑local candidates. Must have the right to work in the United States.
Responsibilities Write and edit persuasive, action‑oriented content across email, web pages, landing pages, social media, and print materials.
Develop fundraising appeals and donor‑facing communications that drive response and engagement.
Craft compelling headlines, subject lines, and opening hooks that capture attention and motivate action.
Produce multiple variations of copy (e.g., subject lines, headlines, calls to action) to support testing and optimization.
Revise and refine content based on feedback and performance insights to strengthen clarity and persuasive impact.
Execute content that supports multi‑touch marketing and fundraising campaigns across the full audience journey.
Translate complex or programmatic subject matter into clear, audience‑relevant messaging.
Ensure individual content pieces contribute to the broader sequencing and flow of campaign communications.
Follow established brand guidelines, messaging frameworks, and editorial standards across all content.
Apply best practices for writing across channels, including email, web readability, and social engagement.
Incorporate performance insights (e.g., engagement, response rates) to refine messaging and improve effectiveness over time.
Participate in content testing practices (e.g., A/B testing) as directed, applying learnings to future outputs.
Maintain organized records of content drafts, revisions and final deliverables.
Qualifications Bachelor’s degree in communications, marketing, journalism or related field.
3–5 years of experience in marketing copywriting or content development, with a focus on digital and campaign‑based communications.
Demonstrated experience writing across multiple channels, including email, web, social and print.
Experience supporting marketing or fundraising campaigns preferred.
Portfolio of writing samples demonstrating ability to produce persuasive, high‑quality copy across channels.
Understanding of audience motivation and conversion‑oriented writing techniques.
Ability to produce high‑quality copy at speed while maintaining consistency and effectiveness.
Familiarity with content testing, performance analysis and iterative improvement.
Ability to leverage digital and AI‑assisted tools to increase efficiency without compromising quality or brand voice.
Critical Qualities Committed to IJM’s core values: Christian, professional and bridge‑building.
Global and cultural awareness, with sensitivity to communicating across diverse audiences and contexts.
Self‑starter with strong initiative; disciplined with priorities.
Strong interpersonal skills and self‑awareness.
Exceptional verbal and written communication.
Flexible, collaborative and eager to support others.
Effective team player who fosters a collaborative environment.
Adept at creative problem‑solving.
Background and Legal Requirements Background check, police clearance and reference review.
Employees must practice a mature orthodox Christian faith as defined by the Apostles’ Creed.
EEO & Diversity IJM encourages people of any race, color, age, sex, marital status or political ideology to apply for employment and is committed to building a diverse workforce through fair and equitable employment practices.
Benefits Comprehensive medical/dental/vision benefits.
Monthly commuter and parking benefits in the DC metro area.
Retirement benefit options.
Paid leave starting at 23 days plus 12 holidays.
Daily, quarterly and annual community spiritual formation.
Robust staff care resources.

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