Sr. Product Marketing Manager, WorldWide Returns & ReCommerce

Job ID: 10445403 | Amazon.com Services LLC

WorldWide Returns & ReCommerce (WWRR) is seeking a Product Marketing Manager to drive seller awareness, understanding, and adoption of Amazon’s recovery programs, including Grade & Resell (G&R), Refurbishment, Liquidation, and Selling Partner Managed Grading (SPMG).

Key Responsibilities

Strategy & Execution

Own GTM planning for recovery program launches, expansions, and fee changes for different seller segments.

Seller Insights & Messaging

Translate complex recovery economics into clear, compelling value propositions sellers can act on.

Conduct seller research (surveys, interviews, VoS program) to understand awareness gaps, enrollment barriers, and perception of value.

Adoption & Conversion

Own the awareness‑to‑enrollment funnel: define metrics, identify drop‑off points, and implement experiments to improve conversion at each stage.

Develop a White Glove marketing toolkit for Account Managers engaging high‑opportunity sellers.

Measurement & Optimization

Establish channel attribution to determine which touchpoints drive enrollment conversion.

Track campaign performance against adoption, activation, and retention metrics.

Cross‑Functional Collaboration

Own the seller outreach strategy and align with the business team on adoption goals.

Partner with Product teams to optimize enrollment UX, in‑product nudges, and recommendation placements (R&R Central, Amelia, homepage cards).

A Day in the Life
Your day blends strategy with execution. You might spend the morning analyzing which seller segments are under‑performing on enrollment and why, then shift to partnering with product teams on messaging for an upcoming program launch. Afternoons could involve crafting content that makes complex recovery economics feel simple, reviewing campaign results, or preparing materials for an upcoming seller event. You will regularly connect with Account Managers, product managers, and cross‑functional partners to ensure that what we build and what we say to sellers are aligned.

About the Team
The WWRR Seller Services team builds the products and experiences that help Amazon sellers recover value from returned inventory. We own Grade & Resell, Refurbishment, Liquidation, Returnless Refunds, and Selling Partner Managed Grading programs that collectively represent millions in seller cost‑reduction opportunity. Our mission is to transform returns from a costly burden into an intelligent recovery system. We are a cross‑functional team of product managers, engineers, and marketers working to increase seller adoption, build trust through transparency, and deliver measurable financial value to hundreds of thousands of FBA sellers worldwide.

Basic Qualifications

6+ years of professional non‑internship marketing experience.

Experience using data and metrics to drive improvements.

Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables).

Experience building, executing, and scaling cross‑functional marketing programs.

Experience leading go‑to‑market for consumer software or hardware product launches.

Preferred Qualifications

Experience using SQL or other analytical tools for conducting data analysis.

Experience with customer segmentation, profiling, and targeting.

The base salary range for this position is $142,800.00 to $193,200.00 USD annually for the role located in Bellevue, WA. This range is combined with sign‑on payments and restricted stock units (RSUs). Additional benefits include health insurance, 401(k) matching, paid time off, and parental leave.

Amazon is an equal‑opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

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