Media Planner

Media Planner

At MMGY Global, we believe nothing can shape your view of the world like travel. So, every day we share our clients' stories from our perspective to inspire people to see the world differently. Our personalized service, strategy and creativity connect media, consumers and influencers across the globe, taking people to new places to change their view for the better. At MMGY, we inspire people to go places.
We are looking for a Media Planner in Overland Park, KS. The Media Planner is responsible for end-to-end execution of digital media campaigns across a portfolio of travel accounts. The role will help develop integrated media plan strategy and must have a drive to deliver maximum and efficient value for our client's media investments.
Responsibilities include, but are not limited to:
Strategic Thinking
Strong grasp of media planning fundamentals across all integrated media channels including traditional, digital and paid social
Understand and incorporate client data and marketing objectives into client media plans and assist in the development of client KPIs
Oversee and implement best practices regarding media planning, placement, tracking and reporting for assigned client portfolio
Tactically plan campaigns, vetting a clear vision on how tactical elements deliver on strategy
Monitor media trends and leverage media research, identifying new opportunities and innovation
With leadership from media portfolio lead and senior media team members, develop and present integrated media recommendations, evaluation and provide ongoing POVs
Ability to communicate and explain complex ideas to teams, clients, and advertising partners
Instruct opportunities for optimizations and insights for the internal team and client
Campaign Oversight
Work with the media portfolio lead and media managers to create and oversee facilitation of media RFPs
Monitoring performance of client campaigns in collaboration media and data teams
Working closely with performance and measurement team on website tagging structure and strategy, and overseeing tagging strategy, implementation and QA
Responsible for oversight of client reports, working with the performance analytics team, checking for accuracy, pacing and trends
Lead the execution & optimization of media campaigns, proactively anticipate issues and ensure all elements are launching accurately and on time
Leading internal team status meetings
Oversight of portfolio media plan and budget management, working closely with the SMM/MM/AMM on billing accuracy and ongoing accruals
Key Experience & Skills Needed
3 years of experience in digital media/marketing or relevant experience with working planning knowledge across integrated media channels
Strong working knowledge media research, planning software and third-party tracking tools
Ability to handle multiple projects and meet tight deadlines under pressure
Excellent written and verbal communication skills
Strong presentation skills, ability to communicate internally and externally
Possess a strong ability to prioritize and handle multiple tasks with flexibility
Solid understanding of the principles of digital marketing and media concepts
MMGY Global provides a comprehensive PTO + benefits package inclusive of a hybrid telework policy. Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa. MMGY Global is an Equal Opportunity Employer.
Who are we? We're a travel-obsessed collective of more than 600 people across the country and around the globe. And when we say we inspire people to go places, we mean ALL people. That's why we're focused on nurturing a workforce that is representative of the places we visit