Highwire Public Relations, Inc. is hiring: Account Executive, Social & Influence

Colorado, United States; Illinois, United States; Maryland, United States; Washington, District of Columbia, United States; Washington, United States.

Highwire is seeking an

Account Executive, Social & Influencer

to join our growing digital team and help execute innovative social media and influencer marketing programs on behalf of some of the world’s most recognized brands. This is a hands‑on opportunity for someone passionate about digital culture, social media, influencer engagement, and emerging platforms.

The digital landscape is constantly evolving, and we are looking for someone who is naturally curious, eager to learn, and excited to explore new online communities, influencer networks, content formats, and digital marketing opportunities. Highwire’s digital team combines strategic thinking, exceptional content development, strong client service, and a collaborative mindset to deliver award‑winning work that drives measurable business results.

Key Responsibilities
Client Service & Account Management

Manage assigned portions of client programs and social media and influencer activation deliverables, ensuring projects are completed accurately, on time, and aligned with client objectives.

Build strong working relationships with clients and teammates through consistent communication, responsiveness, and reliable execution.

Support account teams in preparing client updates, presentations, meeting materials, and campaign recommendations.

Demonstrate a thorough understanding of client business goals, target audiences, competitive landscapes, and industry trends.

Social Media Marketing

Write and edit engaging, platform‑native social content that aligns with client brand voice, messaging, and campaign objectives.

Assist in the development and execution of social media strategies designed to increase awareness, engagement, and business impact.

Manage content calendars and publishing schedules across multiple social platforms.

Support community management efforts through social listening, audience engagement, trend monitoring, and issue escalation when appropriate.

Stay informed on platform updates, emerging social trends, and best practices to identify opportunities for clients.

Influencer Marketing

Research, identify, and vet influencers and content creators aligned with client goals and audiences.

Support influencer outreach, contracting and negotiation, content review & approval, and overall campaign coordination.

Monitor influencer content performance and contribute recommendations to optimize future programs.

Build and maintain positive relationships with influencers, creator partners, agents and representatives.

Demonstrate expertise across diverse influencer communities, industries, and subject matter areas.

Analytics & Reporting

Track social media and influencer campaign performance using platform analytics and reporting tools.

Contribute to recurring client reports by analyzing data, identifying trends, and providing actionable insights.

Support measurement efforts tied to client objectives, including awareness, engagement, website traffic, lead generation, and other key performance indicators.

Help identify opportunities for optimization based on performance data and campaign learnings.

Team Collaboration & Professional Development

Collaborate effectively with creative, paid media, analytics, and PR teams to ensure integrated program execution.

Mentor interns and junior team members on foundational social media, influencer, and account management tasks.

Contribute ideas for creative campaigns, content strategies, influencer activations, and emerging digital opportunities.

Pursue ongoing learning and professional development to stay current with industry trends, platform innovations, and digital marketing best practices.

Success Factors & Qualifications

2–4 years of agency experience or equivalent experience in social media, influencer marketing, digital marketing, content development, or related fields.

Strong understanding of major social media platforms, including LinkedIn, Instagram, TikTok, X, Facebook, Reddit, YouTube, and emerging channels.

Experience supporting social media programs and influencer marketing campaigns.

Independently capture, edit, and produce social media content for client channels, including filming short‑form video at client locations, events, activations, and other content opportunities.

Comfortable both behind and in front of the camera, including self‑filming and appearing in content when required.

Demonstrated ability to manage multiple projects simultaneously while maintaining strong attention to detail and meeting deadlines.

Strong written and verbal communication skills, including copywriting, emails, and presentations.

Growth mindset with a desire to continuously learn, improve, and take on new challenges.

Strong organizational and project management skills.

Ability to analyze performance data and translate findings into actionable recommendations.

Proven ability to work collaboratively within cross‑functional teams and contribute to a positive team culture.

Experience with social media management and analytics tools such as Sprout Social, Sprinklr, Traackr, Audiense, Google Analytics, or similar platforms.

The salary range for this position is $54,000 to $62,000, depending on experience, education, and market factors. The role includes a competitive benefits package with medical, dental, and vision coverage, 401(k) matching, paid time off, and additional perks designed to support overall well‑being.

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Benefits Overview

Competitive salary with merit‑based opportunities for growth

Flexible hybrid work model tailored to your schedule and lifestyle

Generous vacation policy, including extended summer and winter breaks

Early log‑off on Fridays through our Empower Hours program

401(k) plan with employer matching

Comprehensive medical, dental, and vision coverage, plus FSA options

Paid parental leave benefits

Annual Growth Mindset stipend for books, events, or learning experiences

Monthly technology reimbursement

Wellness benefit program for mental and physical health

501(c)(3) donation matching program

Mentorship and ongoing professional development opportunities

Monthly recognition and team celebrations

Employee referral and new business referral bonuses

Quarterly Highwire events and team gatherings

Dog‑friendly office environment

A supportive, inclusive, and collaborative workplace where you can grow and do your best work

Equal Employment Opportunity Statement
As set forth in Highwire ’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

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