Job Description
PR & Channel Marketing Manager
Geek+ is an advanced robotics technology company specialized in smart logistics solutions. Founded in 2015 and headquartered in Beijing, China, the company has become the largest independent logistics robotics company worldwide, with over 300 projects globally. Clients include Fortune 500 companies, and leaders in retail, apparel, automotive, e‑commerce, manufacturing and more. Geek+ has over 1800 employees and offices in China, Japan, Hong Kong, Singapore, Germany, the UK and the US.
Geek+ is looking to hire a PR & Channel Marketing Manager to help execute the US marketing and communications plan and grow US business, assisting the head of marketing on all marketing activities: public relations strategies and campaigns, support channel partners with well executed co‑marketing strategies, media relations, event marketing promotion and execution, content writing, and digital marketing.
Responsibilities
Public Relations : Create and execute PR campaigns from start to finish, including strategy, implementation and evaluation
Draft brand content – Press releases, article drafting, press kits, infographics, pitch notes, invitations, blog posts, and awards applications
Drive earned media coverage centered around Geek+’s product line – event engagements and new product launches
Media/Partner/Vendor Relations : Cultivate strong national media relationships & brand partnerships in the U.S. and support the Global team with worldwide PR efforts
Channel Marketing – Close collaboration with channel partners in establishing effective co‑marketing strategies and campaigns
Develop and deliver “for partner marketing” brand positioning, strategy, and integration into campaigns through owned, earned, and paid channels
Develop channel specific strategies in conjunction with upcoming product launches
Define measurement plan and framework; align measurement approach with desired campaign objectives and utilize data‑driven methodology, analysis, and measurement to improve effectiveness and efficiency across all marketing channels
Seek opportunities to collaborate across U.S. and Global teams, connecting like‑activities, mutually beneficial scenarios, and inter‑connected strategy to simplify and drive success.
Event Marketing : Support U.S. team with pre‑and post‑marketing communications strategies
Content Writing : Support U.S. & Global team with social, web/blog, print content consistent with brand voice
Qualifications
Bachelor’s degree in public relations, journalism, English or related course of study
Minimum 5‑6 years of Public Relations experience handling corporate brands, agency experience a plus
Business acumen with an understanding of B2B marketing and communications
Superior writing skills with the ability to change voice and tone to suit audience
Able to craft PR presentations to present campaigns from concept, through launch and post launch activities
Ability to define and track performance metrics
Passion for technology, interest in robotics products, knowledge of logistics a plus
Interest in working in a fast‑paced, multicultural and multilingual environment requiring flexibility and to think on your feet (colleagues in multiple regions)
Available for travel (trade shows, video shoots etc.)
GeekPlus is an Equal Opportunity‑Affirmative Action Employer Minority / Female / Disability / Veteran / Gender Identity / Sexual Orientation
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6AM City is hiring: Public Relations and Communications - Global Marketing in Ne
6AM City · New York, NY, USA ·
- Job type:
- Full Time