Marketing Writer

Job Description
Are you a strategic storyteller who can turn ideas into compelling content that inspires action? As a

Marketing Writer , you’ll play a key role in advancing the missions of the IU Alumni Association and IU Foundation—building awareness, shaping perception, and driving engagement and philanthropy across the IU community.

You’ll collaborate with cross-functional teams to deliver high-impact campaigns and communications that resonate with alumni, donors, and partners. From fundraising campaigns to digital storytelling, your work will help strengthen lifelong connections to Indiana University.

Drive strategy and impact

Create content that builds awareness, inspires engagement, and supports fundraising goals

Partner with stakeholders to deliver strategic marketing solutions aligned with business objectives

Use audience insights and performance data to inform content strategy

Create exceptional content

Write, edit, and proofread a wide range of deliverables including campaigns, case statements, digital content, and event materials

Develop content for web, email, social media, video, print, and direct mail

Ensure all content aligns with brand voice, tone, and style standards

Tailor messaging to diverse audiences including alumni, donors, and campus partners

Collaborate across teams

Work closely with marketing strategists, designers, project managers, and developers

Support internal partners across fundraising, communications, and engagement teams

Collaborate with academic units and programs across IU campuses

Elevate performance

Serve as an editorial resource and subject matter expert

Stay current on marketing trends and fundraising best practices

Build strong relationships with colleagues, partners, and leadership

What You Bring

Exceptional writing, editing, and storytelling skills

Strong understanding of marketing strategy and content development

Experience creating content across digital and print channels

Ability to collaborate effectively and manage multiple priorities

Attention to detail and commitment to editorial excellence

Knowledge of brand storytelling and audience engagement

Qualifications

Bachelor’s degree in English, Journalism, Communications, Marketing, or related field

2–3+ years of professional writing/editing experience with a marketing focus

Experience in agency, media, higher education, or nonprofit environments preferred

Familiarity with fundraising or advancement communications is a plus

Additional Information
Hybrid schedule:

Monday, Wednesday, Friday in office; Tuesday and Thursday remote

This role will be posted for 10 days minimum but may remain open longer. The IUF is committed to providing a safe, respectful, and professional work environment that is free of Discrimination and Harassment. The IUF will not tolerate any form of Discrimination or Harassment based on the Individual’s race, ethnicity, religion, color, sex, age, national origin, genetic information, sexual orientation, disability, gender identity or expression, ancestry, marital status, protected veteran status, pregnancy, or any other basis prohibited by law.

Ready to help shape the messages that move IU forward? Apply today to join the Indiana University Foundation as our next Marketing Writer.

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