Senior Art Director, Brand Innovation Lab, US
Job ID: 10451160 | Amazon Advertising LLC
Amazon’s Brand Innovation Lab is looking for a talented and passionate Conceptual Sr. Art Director to create one-of-a-kind campaigns for a wide range of brands across Travel, Fashion, Pets, CPG, and FinServ. You’ll partner with copywriters, designers, solutions managers and producers to create first‑class customer experiences both on and offline by innovating with the Amazon canvas (Prime Video, Alexa, Twitch, etc.). You'll lead projects and own client relationships, focusing on creating work that benefits the end customer while pushing the creative envelope from brief to execution.
This role uses data, insights and creativity to craft campaign strategy and concepts, develop designs and the look and feel for experiences, and produce templates for never‑before‑done brand experiences that solve customer problems on and off Amazon platforms. Strong conceptual, presentation, storytelling and project management skills, along with expertise in digital media and acute attention to detail, are essential.
Key Job Responsibilities
- Concept, design and execute innovative ads, campaigns and experiences for global brands.
- Partner with copywriters, designers, program managers, developers, strategists and producers to create customer‑focused solutions that deliver on advertiser objectives.
- Independently lead campaigns and collaborate with internal teams, clients and external agency partners.
- Deliver high‑quality designs and stellar art direction for campaigns across different Amazon touch points.
- In‑depth understanding of Photoshop Suite, Figma, and AI tools.
- Data‑driven and obsessed with understanding customers and making work that delivers results.
- Present ideas and concepts to clients, agencies and internally.
- Proven ability to ideate across both traditional and non‑traditional formats and create new mediums for advertising.
- Manage multiple projects simultaneously to meet deadlines.
- Mentor and inspire junior designers and creatives.
A Day in the Life
- Partner with IMDb on how to create a reality content series for a travel brand.
- Invent a product that helps revolutionize cooking with a CPG brand.
- Present a campaign to brand clients and their partner media agency.
- Design a trivia experience for a FinServ brand using Prime Video titles.
- Review video edits for an influencer product launch campaign.
- Innovate what’s next on Amazon for our fashion advertisers.
About the Team
Brand Innovation Lab (BIL) is an award‑winning team that conceptualizes and executes bespoke advertising experiences for global brands—including Nike, Purina, Gap, Santander, and P&G—who invest in media with Amazon Ads. The global team collaborates across creative, strategic, design, technology, engineering, and production disciplines to deliver customer‑obsessed solutions across the Amazon canvas (Alexa, Twitch, Prime Video, Fire TV, etc.) that are customized to advertisers’ goals.
Basic Qualifications
- 8+ years of driving compelling creative strategy and execution at an agency or in‑house creative team.
- Bachelor’s degree.
- Online portfolio or work samples featuring innovative, insight‑driven campaigns that solve advertiser problems across video, social, digital, activations, radio, and outdoor.
Preferred Qualifications
- Experience developing cross‑functional relationships with product, consumer research and marketing teams to develop strategy and consumer insights that drive creative executions.
- Experience leading creative development of innovative creative from concept to delivery.
- Experience presenting creative concepts effectively to senior executives.
- Experience managing multiple projects and meeting aggressive deadlines.
- Familiarity with generative AI tools (image generators, LLM‑based copywriting assistants, video synthesis tools) and understanding of how to incorporate them into creative workflows to accelerate ideation, production, and personalization at scale.
Equal Employment Opportunity
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Compensation & Benefits
Base salary range: $155,400.00 – $210,300.00 USD annually. The package includes sign‑on payments and restricted stock units (RSUs). Benefits include health insurance, 401(k) matching, paid time off, parental leave, and more. Learn more about our benefits at https://amazon.jobs/en/benefits.
Location
USA, NY, New York
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