Job Title
Director, Advanced Advertising Data Solutions
Location
New York, NY (Onsite)
About The Role
The media landscape is in a massive phase of transformation. Advertising on all formats is being reinvented through new business models and the combination of big data, predictive analytics and optimization. Paramount is at the forefront of this innovation and is looking for a dynamic leader to join our team. As the Director of Advanced Advertising Data Solutions, you will lead a cross‑functional team that develops and delivers advertising solutions driven by data across Paramount’s linear, digital, CTV, and programmatic platforms. This highly visible role will shape how audiences, data, and technology collaborate to drive revenue and innovation, working closely with senior management and stakeholders inside and outside the organization.
Key Responsibilities
- Oversee audience strategy and pricing. Plan and implement campaigns based on data for Linear (DDL), Live Linear Addressable, and Streaming using Paramount’s audience targeting product called Vantage.
- Partner with third‑party data providers to evaluate data quality, identify new strategic opportunities, and develop partnerships and processes that expand Paramount’s audience and measurement capabilities across the media landscape.
- Design and implement advanced audience segmentation strategies, ensuring precision and consistency across platforms and vendors.
- Drive cross‑functional alignment by partnering with sales, marketing, product, data science, and engineering to shape and execute enterprise‑wide data strategies.
- Use data‑driven storytelling to highlight revenue, audience, and product opportunities for the senior executive team, fueling growth and supporting new data partnerships.
- Develop and refine proprietary reporting tools, translating campaign data into compelling narratives for clients and management.
- Architect and implement new operational processes to support emerging direct connections, platforms, and advanced advertising workstreams.
Basic Qualifications
- 8+ years of experience in advanced TV, ad tech, media analytics, or data‑driven advertising.
- 3+ years of management experience with a focus on team development.
- Experience activating targeted media campaigns across digital, addressable, programmatic, or linear TV.
- Exceptional written and verbal communication skills, with the ability to translate complex data concepts into clear, actionable insights.
- Advanced proficiency in Excel.
- Bachelor’s degree or equivalent experience.
Preferred Qualifications
- Familiarity with media measurement platforms such as Nielsen, Comscore, and VideoAmp.
- Experience with data visualization tools such as Tableau and Power BI and campaign reporting workflows.
- Fluency in media analytics, including data collection, aggregation, and visualization.
Additional Qualifications
- Strong problem‑solving skills and a fascination for tackling complex challenges.
- Ability to collaborate successfully across diverse teams and functions.
- Highly organized, with the ability to manage multiple projects, prioritize deadlines, and anticipate roadblocks.
- A collaborative, innovative mindset with a commitment to continuous improvement.
- Strong written and verbal communication skills.
Additional Information
Hiring Salary Range: $145,000.00 - $175,000.00.
This range applies to New York City, California, Colorado, Washington state, and most other geographies. Starting pay depends on geographic location, market demands, experience, and education.
The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance, PTO, and sales incentive compensation as applicable.
What We Offer
- Attractive compensation and comprehensive benefits packages.
- Generous paid time off.
- An exciting and fulfilling opportunity to be part of one of Paramount’s most dynamic teams.
- Opportunities for both on‑site and virtual engagement events.
- Unique opportunities to make meaningful connections and build a vibrant community.
- Explore life at Paramount:
Equal Opportunity & Accommodations
Paramount is an equal‑opportunity employer (EOE) including disability/veteran status.
At Paramount, we believe that opportunity, access, resources, and rewards should be available to all. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, or veteran status.
If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access Request accommodations by calling or emailing Only messages left for this purpose will be returned.
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