Marketing Coordinator

Why You'll Love This Job

The Goal

of this position is to support and contribute to marketing department performance by participating in the planning, oversight, execution, and follow-up of programs, promotions, key initiatives, and select partnerships, both on-going and ad-hoc, that directly impact revenue, new customer acquisition, traffic, average ticket, membership conversion, and membership retention results. This position will have broad exposure to various marketing disciplines, including direct oversight on key field organization programs, and serve as a key contact for the field for campaign-related needs and questions. Tasks and exposure will span multiple cross-functional teams, including Operations, Facilities, and Training, in addition to all verticals within the Marketing department, interacting with all levels of employees from hourly to senior leadership.
Responsibilities

Primary Duties:

Brand Marketing Special Projects Coordination

Participate in the planning and ongoing maintenance of the on-site "merchandising" signage plan, including updating schematics regularly
Provide graphic design support for department and broader company needs, ensuring brand-fit and adherence to visual standards
Support special projects related to membership programs, pricing, promotions, and/or product, including competitive tracking
Individual Site Support and Relationship Management

Review and approve signage and collateral supply orders to ensure cost control and proper utilization of company-owned inventory
Maintain all aspects of the field ordering portal including credential management, accuracy of items displayed, visibility parameters based on role or district, and maintaining a positive stock position on critical items to ensure continuity of supply
Serve as point-of-contact for the field on any brand
ational programs as well as communicate updates or changes as needed to ensure preparedness

Consumer Insight & Voice of the Customer General Support, Response, and Escalation

Regularly review customer survey response data and respond as needed, providing appropriate service recovery to ensure customer satisfaction
Assist with developing, deploying, monitoring, and synthesizing insight from voice of customer programs
Research and propose new insight gathering techniques and incentive programs that enable a closed loop feedback system

Marketing Department General Support

Manage all aspects of gift card program including fulfillment, tracking, and providing service recovery for issues related to gift card use
Corporate and Field Marketing support functions including live events and activations, fundraiser and donations, and partnership programs such as responding to requests and fulfillment and/or being present on-site as a representative of the company
Manage sweepstakes and other contests/giveaways hosted by the company including controlling and shipping prize assets

Skills & Qualifications

Skills & Attributes:

Self-starter with a service/support mentality and the ability to work quicky and accurately, both independently and in a team environment
Organized and thorough "project manager" mindset with strong attention to detail, process, and follow-through
Experience with digital marketing platforms like mainstream social media platforms, third-party mobile app dashboards, and CRM builders
Positive, energetic personality and resilient attitude under pressure, time constraints, and shifting priorities
Intermediate graphic design skills in Adobe Illustrator with the ability to adapt to the brand's visual systems and guidelines
Requirements:

High school diploma or equivalent required; Bachelor's Degree in Marketing preferred
At least 2 years of experience in a corporate Marketing environment preferred
Professional and clean uniform and appearance
Organized and detailed with ability to manage multiple projects and priorities
Working knowledge of Microsoft Excel, PowerPoint, Outlook, project management platforms like Monday.com, and CRM platforms/systems
Proficiency in using Adobe Illustrator to edit existing files and creating new designs from scratch

Job number: 171754