Social Media Specialist

Full Time
Reports to:

Director of Creative & Content
Location:

Grand Rapids, MI

Role 1: Drive Content Scheduling & Own Community Management
SUMMARY
Own the end-to-end scheduling and publishing of content across platforms while actively overseeing community engagement on behalf of clients.

RESPONSIBILITIES

Independently manage and execute publishing across all social media platforms in alignment with content calendars and campaign timelines

Take the lead on keeping calendars current, proactively flagging gaps or conflicts

Monitor, respond to, and escape comments and messages across client accounts with speed and brand consistency

Represent client brands with brand voice and professionalism

Own content libraries and documentation ensuring they are organized, accurate, and ready for publishing

COMPETENCIES

Deep familiarity with major social media platforms, algorithms, and content formats

Confident, polished written communication with a strong instinct for brand voice

Proven ability to manage multiple client accounts simultaneously with reliability and attention to detail

Experience with social publishing platforms like Sprout, Loomly, etc

3-4 years of hands‑on social media management experience

SUMMARY
Lead the creation of social media content by driving copy, creative assets, and strategic ideas in close collaboration across teams.

RESPONSIBILITIES

Produce and/or direct platform‑native, brand‑aligned copy across all assigned accounts

Bring forward a consistent volume of creative concepts to inspire clients and continue to push forward social creativity

Create and refine graphics, captions, and short‑form videos

COMPETENCIES

Strong, versatile copywriting and design skills with a proven track record of engaging social content

Proactive creative thinking and the initiative to generate ideas

Ability to adapt voice and tone across multiple client brands

Proficiency in social tools like Canva and CapCut

3-4 years of content creation experience, with a portfolio demonstrating range

Role 3: Own Social Analytics & Performance Tracking
SUMMARY
Take ownership of performance data by analyzing results, surfacing actionable insights, and proactively informing content strategy.

RESPONSIBILITIES

Independently pull in‑platform analytics and prepare structured reporting on a consistent, reliable schedule

Go beyond raw data to identify trends, anomalies, and platform shifts that have direct implications for client strategy and provide actionable recommendations

Maintain a well‑organized archive of performance data across all assigned accounts

COMPETENCIES

Strong analytical instincts and comfort drawing conclusions from social media data

Exceptional organizational skills and attention to detail

Curiosity about performance trends and a mindset oriented toward continuous improvement

SUMMARY
Show up as a dependable, proactive contributor who actively strengthens the content team and elevates client outcomes.

RESPONSIBILITIES

Take pride and ownership in quality and consistency of work delivered within defined scope and timelines

Regularly bring social media trends, platform updates, and competitive observations into team conversations

Step in as a capable, willing collaborator on needs beyond core social responsibilities

COMPETENCIES

Clear, confident communicator who takes initiative and asks sharp questions

Collaborative and growth mindset

3-4 years of experience working in a team‑based environment

More than a job. A place you'll actually want to be!
We don't just list perks to fill space. These are the real reasons our people stay, grow, and genuinely enjoy coming to work.

Values you can feel

. We show up for each other, we push ourselves to grow, and we know how to have a good time doing it.

Hybrid that actually works

. Remote Wednesdays are built into the culture, not a perk you have to negotiate.

Unlimited vacation, for real

. Do great work, coordinate with your team, and take the time you need, guilt free.

A space worth showing up to

. Open, contemporary offices with a café on‑site.

Benefits that cover you

. Comprehensive health coverage through Blue Cross Blue Shield, MetLife, and more.

Your voice shapes the company

. As a long‑time EOS company, we come together regularly as a collective team to set direction and steer the ship.

Sound like your kind of place? We're always looking for people who bring good energy, fresh ideas, and make the team even better.

Please submit your resume to hr@deksia.com.

Deksia is an equal employment opportunity provider.

Any qualified candidate is welcome to apply, regardless of race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

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