As a Social Media Strategist, you'll support assigned client accounts and contribute to social strategy development and execution. You'll work across organic and paid social, influencer partnerships, and community management - collaborating with departmental leadership and cross-disciplinary teams including Creative, Media, Accounts, and PR to drive client success.
Responsibilities
Act as a day-to-day point of contact for social strategy questions and updates
Contribute to integrated social media strategies across organic, paid, and influencer channels
Support content ideation, editorial calendar planning, and campaign execution
Assist with paid social campaigns from planning to reporting, optimizing for KPIs
Support community management and social listening efforts, maintaining brand voice
Analyze and report on social performance, identifying trends and recommendations
Collaborate with and support junior team members (Coordinators) as assigned
Stay current on trends, tools, and best practices in the social/digital space
Qualifications
1-2 years of social media experience in an agency or brand setting
Experience with or ability to quickly learn paid social platforms (Meta, TikTok, Pinterest, LinkedIn, etc.)
Solid understanding of influencer marketing and community building
Strong communication and presentation skills
Working knowledge of social analytics tools (e.g., Sprout, Sprinklr, Meltwater))
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Social Media Strategist
The Zimmerman Agency · Tallahassee, FL, USA ·
- Job type:
- Full Time