Vice President of Sales

Job Summary The Vice President of Sales drives revenue on CCO assets through a deep understanding of clients’ needs and the marketplace, and by coaching, developing, and guiding the sales team to successfully deliver on company initiatives. This role is responsible for building an asset development plan in partnership with market leadership, driving revenue generation, and developing sales strategies for execution. The Vice President of Sales is committed to attracting and retaining high performing diverse talent, while focusing on the expansion and success of the business by implementing strategies to increase productivity and enable sustainable sales target achievement.
Responsibilities Implements targeted, customer‑centric initiatives to drive revenue growth by leveraging appropriate resources and partnering with key stakeholders.
Drives revenue goal attainment, both quarterly and annually, and accurately reports to Senior Leadership through revenue reporting, projections, and forecasts.
Delivers revenue expectations in alignment with EBITDA goals for the market, region, and organization.
Uses professional network and other resources to attract and retain high performing, diverse sales talent.
Participates in the strategic development of marketing programs and digital strategies to drive revenue and achieve business objectives.
Manages, coaches, and develops the sales team, holds them accountable against metrics and customer expectations, provides recognition and performance feedback, and maximizes individuals’ talents.
Supports and respects the production of revenue, customer centricity and retention through execution.
Cultivates marketplace insights that generate new opportunities while helping to grow share with the existing customer base.
Engages with a National Sales organization and their supporting teams to develop impactful and effective marketing resources.
Oversees enterprise‑wide changes and administrative control in policies and practices.
Acts as the local administrator and point of contact for operational issues in the branch.
Collaborates with the Branch President, Sales, Real Estate, and Operations Managers across multiple markets to set targets and standards for revenues, productivity, safety, costs, regulatory compliance, rate and occupancy, inventory control, and purchasing.
Performs other duties and projects as assigned.
Qualifications Education: Bachelor’s degree preferred, or equivalent combination of education, training, experience, or military experience.
Work Experience: Five (5)+ years of leading a sales organization, with specific accomplishments in strategic roles directly empowering sales teams, building relationships at all organizational levels, and driving cultural change.
Media Sales Experience: Preferred; understanding of broadcast and internet/digital applications.
Skills: Extensive knowledge of sales principles and practices; ability to coach others on them; demonstrated leadership experience in large sales organizations, including building and developing a team of sales professionals.
Industry Knowledge: Deep knowledge of media and advertising industry, business cycles, key revenue and expense drivers.
Technical: Proficient in Microsoft applications (Word, Excel, Outlook, PowerPoint).
Competencies Business Perspective – using an understanding of business issues, processes, and outcomes to enhance performance.
Fostering Communication – listening and communicating openly, honestly, and respectfully with diverse audiences.
Inspiring Others – energizing and inspiring followers to strive for excellence and commit to common goals, creating resilience.
Negotiating – seeking to resolve differing perspectives by discovering shared interests and mutually acceptable solutions.
Organizational Awareness – understanding structure and culture to solve problems and achieve desired outcomes.
Revenue and Profitability Management – managing revenue streams using internal and external information to maximize profitability.
Strategic Sales Planning – identifying and developing business opportunities consistent with long‑term strategic plans.
Physical Demands The employee must sit and/or stand at a desk for a minimum of eight (8) hours a day, perform tasks requiring repetitive use of hands, lift and move items up to fifteen pounds, read written documents and computer screens, adjust focus, and work in a temperature‑controlled office environment. Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions.
Other Requirements Must travel outside the office 50% of the time for client meetings, corporate meetings, and industry events; have a valid driver’s license and reliable vehicle.
Location Marietta, GA: 1765 West Oak Parkway, Suite 700, 30062
Position Type Regular
Benefits Health, dental and vision plan options
Spending and health savings accounts
Employee assistance program
Critical illness and accident insurance
Life and disability insurance
401(k) Retirement with company match
Paid time off
Additional discount programs and benefits
Identity theft protection
Legal insurance
Pet insurance
Gym memberships
Home and auto insurance
Equal Employment Opportunity The Company is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status. The organization participates in E-Verify.

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