Residential Marketing Manager

Who We Are
Renewal by Andersen, the full-service replacement division of Andersen Windows, is growing and we’re looking for a driven, people‑first leader to help take our residential marketing team to the next level.

Our Culture

Competitive, supportive, and growth-focused environment

Leadership that develops leaders—not just managers

Strong sense of team accountability and shared success

Commitment to diversity, inclusion, and individual growth

Your Mission
As Residential Marketing Manager, you will own and build a high‑performing canvassing team that generates qualified leads through door‑to‑door marketing.

This is not a “manage from the office” role—you’ll be in the field, coaching, training, and leading by example.

You will combine sales expertise, leadership skills, and hands‑on execution to drive results and develop future leaders within your team.

What You’ll Do
Lead From the Front

Actively participate in door‑to‑door canvassing to master the process and set the standard

Train and coach team members in the field through real‑time development and role modelling

Demonstrate and reinforce winning scripts, techniques, and customer engagement strategies

Build & Develop a Winning Team

Train, and develop Team Leads and canvassers into high-performing sales professionals

Deliver ongoing coaching, role‑play sessions, and performance feedback

Create a culture of accountability, energy, and results

Drive Sales & Lead Generation

Execute door‑to‑door marketing strategies that consistently generate qualified leads

Monitor team performance and adjust tactics to maximize conversion and efficiency

Ensure a world‑class customer experience at every interaction

Operate & Scale the Program

Manage day‑to‑day canvassing operations including scheduling, routing, and logistics

Track performance metrics, analyze trends, and optimize results

Oversee lead validation, reporting, and data accuracy

Develop short‑ and long‑term strategies to grow your market

Leadership & Strategy

Collaborate with marketing leadership on go‑to‑market strategies

Own your market’s canvassing budget and performance outcomes

Provide regular updates and insights to senior leadership

What Makes You a Great Fit

Proven sales leader with 3+ years managing teams in a high-performance environment

Passion for coaching, mentoring, and developing people

Comfortable working in the field daily, not just behind a desk

Strong understanding of sales processes, scripts, and closing techniques

Data‑driven mindset—able to analyze performance and adjust strategy

High energy, competitive, and results‑oriented

The desire to learn Door‑to‑Door Marketing

Requirements

3+ years of leadership experience managing teams

Valid driver’s license with clean driving record

Strong communication and coaching skills

Ability to balance strategy with hands‑on execution

Proficiency in Microsoft Office (Excel, Word, PowerPoint preferred)

Compensation & Benefits

Base Salary: $65,000–$70,000

Uncapped Bonus Potential: Top performers earn $100K+

Medical, Dental, Vision

401(k) with company match

Short Term Disability

PTO: Up to 15 days in year one

Why This Role Stands Out
This isn’t just another management job—it’s a lead‑from‑the‑front sales leadership role where you’ll build a team, develop talent, and directly impact revenue. If you’re looking for a position where your leadership, coaching, and sales ability truly matter, this is it.

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