Head of Marketing and Advertising

Job Type Full-time
At Sunflower Bank, N.Since our founding in 1892, we've been committed to serving our communities and supporting the team members who make it all possible. As a full-service financial institution, we offer a full range of relationship-focused services to meet personal, business, and wealth-management financial objectives. Learn more about Sunflower Bank, N.Sunflower Bank, N.A. is looking for an energetic, highly motivated individual to fill the position of a full-time Marketing Manager at our Wichita, KS location.

The Marketing Manager is responsible for the development and execution of strategies and communications in alignment with corporate priorities, compliance and regulatory requirements, company culture, and brand. As part of the Corporate Marketing Department, the Marketing Manager leads marketing activations by coordinating with relevant internal and external partners to create a wide range of marketing and communications deliverables.

Collaborate with the Marketing Director and others to develop campaigns and programs that are aligned with corporate goals.

Establish a positive relationship with executives, line of business leaders and stakeholders; collaborate with managers to help formulate strategy and influence production.

Support the bank’s lines of business and markets, with a primary focus on products and services of the private wealth line of business, in the creation and implementation of marketing strategies and deliverables.

Develop and manage marketing programs, which can include collateral, website content, social media, email marketing, and other marketing formats.

Evaluate opportunities for partnerships, sponsorship, events and advertising on an on-going basis.

Write copy and aid in the creation of marketing collateral, advertisements, and assorted media.

Track marketing programs from inception to completion and provide analysis on ROI.

Manage marketing vendor projects and relationships as relevant.

Conduct market research as needed, through external resources or internal resources; Ensure brand communication is consistent with company and brand positioning.

Ensure all advertising and customer communications adhere to current compliance laws and regulations.

Perform the job in accordance with applicable industry laws and regulations as well as the policies and procedures established by the company.

Understand and participate in the Bank’s Community Reinvestment Act program.

College degree with Marketing, Business, English, or Journalism major or equivalent experience

5-7 years of marketing experience in banking, private banking, investment management, wealth management, or a regulated sales industry preferred

Past expertise in MarTech tools and data platforms (CRM systems, marketing automation, analytics dashboards, and social media tools)

Ability to organize, multi-task, work independently on several projects and meet deadlines

Skill in defining problems, collecting data and interpreting information

Exceptional attention to detail and proofreading skills

Employees may spend extended periods sitting or standing, using hands to operate computers or other equipment, and reaching for work-related tasks. We strive to be the financial backbone of their lives, and we know that starts with our team.

Community Focused
Health/Dental/Vision Insurance

Company-paid Life Insurance

Tuition Reimbursement

Fitness Reimbursement

Paid Holidays

EOE/AA: Minorities/Females/Disabled/Vets
A. is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, status as a qualified individual with a disability, sexual orientation, gender identity, or any other characteristic protected by law.

early application encouraged. If you are a California resident, you may be entitled to certain rights regarding your personal information, which is information that identifies, relates to, or could reasonably be linked with a particular California resident or household. Additional information about our data collection practices and location-specific notices is available on our privacy policy.

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