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Senior Content Creator

Animation World Network · Madison, WI, USA ·

Job type:
Full Time

Senior Content Creator

Description
We are a fast‑moving content team embedded inside one of the most dynamic media companies in the country. As part of the Agile Content Creation Engagement Team (ACCET), you will lead creation of branded, promotional, and social‑first content that connects brands to audiences. The role goes beyond production— you own creative execution for clients while serving as local ACCET content lead for the station, working with internal stakeholders and external clients to concept, produce, and deliver high‑impact creative across broadcast, digital, and social platforms.

What You’ll Do
Senior content creator concept, write, shoot, and edit content that stops thumbs and moves audiences to action. Serve as creative partner to clients, translating their goals into compelling visual stories while representing ACCET at the station.

Your Daily Playlist

Create high‑quality, scroll‑stopping content for client campaigns across TV, social, web, and streaming platforms

Lead creative execution for branded content, commercials, promotional spots, and social‑first video

Serve as station‑level creative lead for ACCET, working closely with internal teams and external clients

Write scripts, shoot footage, and edit projects ranging from quick‑turn social content to longer‑form branded pieces

Collaborate directly with clients to develop concepts, manage expectations, and deliver polished creative solutions

Manage asset distribution across the network and track deliverables through Adobe Workfront

What You Bring To The Stage

Passion for visual storytelling with a client‑focused, marketing‑driven mindset

Strong camera, lighting, and production skills that elevate brand storytelling

Advanced proficiency in Adobe Creative Cloud (Premiere Pro, After Effects, Photoshop, Illustrator)

Confidence working directly with clients and internal stakeholders as a creative lead

Ability to run a solo shoot or collaborate seamlessly as part of a team

Portfolio demonstrating strong branded content, commercial, or promotional work

Required Skills

Extensive video shooting experience with broadcast and DSLR cameras

Scriptwriting for short and long‑form spots

Strong ability to write, shoot, and edit content that tells a compelling story

Strong understanding of design fundamentals, color, typography, and composition

Non‑linear editing experience using Adobe Premiere Pro, After Effects, Photoshop, Illustrator

Advanced knowledge of the post‑production process, media management, and encoding video to various formats

Ability to maintain multiple projects and work with varying production styles while communicating effectively

Advanced knowledge of HD cameras, videography, motion graphics, and creative lighting techniques

Strong interpersonal skills to navigate internal and external relationships

Valid driver’s license and good driving record

Ability to lift, carry, and move equipment exceeding 40 lbs.

College degree preferred

EEO Statement
Sinclair is an equal opportunity employer. Employment practices will not be influenced or affected by virtue of an applicant’s or employee’s race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, military or veteran status or any other characteristic protected by law.

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