Lead Content Producer

Headquartered in Colorado Springs, Colorado, Focus on the Family has nearly 700 employees who work to achieve the mission of enriching the lives of families, engaging the culture, advocating for life and spreading the Gospel of Jesus Christ. The work is meaningful, the culture is rewarding, and the purpose is eternal.

Essential Duties/Responsibilities

Assists leadership with the creative and data-driven development, research, writing, optimization, social media content, and other pieces for traditional and new media as assigned to improve engagement outcomes such as web traffic, social media followers, community following, and so forth.

Content Planning

Researches and stays abreast of current trends in the digital content space as applicable to the ministry brand.

Interviews internal and external experts on specified content areas.

Researches keywords, trending topics and competition for search engine optimization (SEO).

Researches authors, influencers, and acquires content for various channels.

Monitors, understands, and utilizes qualitative and quantitative data to enhance engagement outcomes.

Prioritizes data and finds creative solutions to improve engagement outcomes and grow brand.

Publishing

Writes short copy frequently and longer articles and scripts routinely.

Edits and proofreads copy written by outside authors and other team members.

Plans, scripts, records, and edits videos for online use, both long and short formats.

Posts articles, social posts, and videos on appropriate Focus platforms.

Finds or creates items to supplement written and video content: images, infographics, quotes, links.

Assists with maintenance of landing pages.

Promoting Content

Creates and posts social media posts.

Writes emails and e-newsletters.

Creates reels or other video content.

Photography.

Optimizes articles for search engine visibility.

Wins backlinks.

Develops calls-to-action.

Maintains good working relationships with marketing department, utilizes marketing data to enhance engagement efforts and grow brand.

Other Duties/Responsibilities

Participates in team meetings to identify relevant and timely communications topics.

Researches and writes other communication pieces on behalf of the Family team.

Documents research.

Maintains files to document information and quotes used in new content.

Fact checks content.

Analyzes successes and failures of content, evaluating trends.

Seeks training to build new skills.

Goes through the cycle of pre-planning, production, and post-production.

Performs other duties, including but not limited to duties as assigned, some of which may include the development and creation of a variety of copyrightable works (e.g., printed pieces, photography, voice work, video, music, etc.) for distribution in all media and formats on a worldwide basis, all of which will be for the benefit of Focus on the Family.

Managerial Breadth/Scope of Job

None

Working Environment/Physical Requirements

Office environment.

Must be able to carry and lift 25-50 lb and stand for long periods of time.

May be required to travel 10-15% of the year.

This role may require occasional travel including nights and weekends.

Job Qualifications/Requirements
Character/Spiritual
Exemplifies Ephesians 5:1-2, “Therefore be imitators of God as dear children and walk in love, as Christ also has loved us and given Himself for us…” Pursues the Great Commission given by Jesus Christ in Matthew 28:19‑20, “Go therefore and make disciples of all the nations, baptizing them….” Is a consistent witness for Jesus Christ; maintains a courteous, Christ‑like attitude in dealing with people within and outside of Focus; adheres to the Standard of Moral Conduct and Statement of Faith; upholds Focus on the Family's ministry in prayer. Prays personally for Focus on the Family’s staff and constituents and may occasionally lead in a public prayer. Engages in Christian ministry. Demonstrates behaviors aligned with FOF core values.

Personal Characteristics

Lives with integrity derived from Biblical values and demonstrates standards of conduct that meet or exceed company and/or legal requirements.

Ability to handle stress associated with changing priorities and multiple tasks.

Results oriented, self‑motivated, and committed.

Able to receive feedback well.

Detail oriented and systematic.

Diplomatic; articulate; decisive; approachable; flexible; concern for long‑term effectiveness.

Positive and encouraging attitude with ability to motivate/encourage peers.

Team player; trustworthy; reliable.

Coachable, able to redirect work priorities and assignments as requested.

Creative thinker, effective problem‑solver.

Knowledge/Experience

Bachelor’s degree in Digital Communication, Film and Production, Communications, English, or Journalism (or related field).

Videography skills such as composition of scenes and subjects, familiarity with film audio and understanding lighting production process, among other things.

Familiarity with social platforms and producing for social platforms.

General content management system (CMS) experience required; knowledge of website content best practices and content management frameworks; WordPress and SiteCore proficiency preferred.

Working knowledge of Focus on the Family’s mission, values, and objectives.

Computer knowledge in a variety of Microsoft Office Tools (required: Word, Excel, Adobe, and PowerPoint).

Experience with Adobe Premier.

Experience with an image management system (Canva, etc.) or equivalent preferred.

Familiar with AP style.

Basic HTML knowledge beneficial.

Skills, Abilities, and Special Talents/Gifts

Excellent communication skills.

Strong strategic, conceptual, and creative thinking.

Strong attention to detail.

Excellent organizational and administrative skills.

Ability to adjust quickly to meet a goal and/or changing circumstances.

Ability to manage multiple content projects simultaneously.

Exceptional analytical ability with logical thought processes.

Can work well under time pressure, manage numerous conflicting objectives and activities at the same time.

Strong planning and time‑management skills.

Ability to assemble clear, concise, and accurate project documentation.

Ability to resolve conflicts, disagreements, and misunderstandings.

Maintain a cool and calm demeanor under pressure.

A personal, well‑mannered, humble, and engaging temperament is critical.

Gifted in crafting engaging stories in all media types.

Must be a team player and collaborative personality.

Must work well with, and take direction from, a wide range of individuals.

Video production skills.

Additional Adobe Suite skills beneficial.

Pay Range
$66,456 to $79,587

Benefits

20+ hours per week: Norton LifeLock ID Theft Coverage, Legal Shield/ID Shield Coverage, AFLAC, 403B Retirement Plan, Vacation Time & Vacation Payout, Sick Time, Holidays, Service Awards, Community Service Days, Bookstore Discount, Fitness Center.

30+ hours per week: All of the above plus Medical Plan, Dental Plan, Vision Plan, Life Insurance, Disability Insurance, Flexible Spending Accounts, EAP, Tuition Reimbursement, Warehouse Membership Reimbursement.

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