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Marketing Manager

David Energy Systems, Inc. · New York, NY, USA ·

Pay:
$145,000-$165,000/yr
Job type:
Full Time

About David Energy
David Energy is creating a new kind of power company. We offer cheaper and cleaner energy than traditional Retail Electricity Providers (REPs) can, and we do so economically because we can tap into renewable supply (e.g. solar) and controllable capacity (e.g. batteries) anywhere it exists, including "behind" customers’ electricity meters. We’re a series A company aiming to run the grid on clean energy 24/7/365.

We’re rapidly scaling our "Beat the Utility" product which guarantees small commercial customers that their total electric spend will be less than their incumbent utility. We can make this guarantee because our technology and risk management unlock value that is not available to the utility. We're currently operating in NYC (NYISO Zone J) and scaling toward hundreds of new customer locations per month, with plans to expand to additional zones and ISOs across the Northeast.

The Role
We're looking for a Marketing Manager who's excited to build and scale our growing Beat the Utility offering. You will evaluate where we show up and how we do it across different channels. You'll oversee campaigns, content, and field presence that put David Energy in front of every NYC small business owner who's tired of overpaying Con Edison.

This is an ownership role. You'll work directly with sales, design, and leadership, create content, run initiatives, and meet our customers where they are out in the field.

What You'll Own
Content & Owned Channels

Build a consistent editorial cadence that grows awareness among NYC business owners on social, especially Instagram

Lead website and blog strategy: case studies, explainers, and SEO content that drive organic discovery

Write clearly about complex energy topics (demand charges, peak shaving, battery economics) for a non-technical audience

Ensure consistency of brand identity across all of our marketing and enablement materials

Event Strategy & Brand Activations

Build relationships with NYC commercial real estate, hospitality, fitness, and F&B associations where our buyers show up

Identify and execute on opportunities to run our own events

Develop pre- and post-event campaigns that convert conversations into qualified pipeline

Track event ROI and iterate the playbook

Identify and execute co-marketing opportunities with likeminded organizations throughout the city

Design brand activations that build visibility in the verticals where we're winning

Product Positioning

Translate product evolution into crisp messaging and powerful visuals

Own the Beat the Utility collateral suite: one-pagers, objection-handling guides, competitive positioning vs. Con Edison

Partner with sales to understand where deals stall and build assets that move them forward

Partner with customer service to understand how we delight customers, where breakdowns happen when we don’t, and how to translate those delight moments into marketing assets

Maintain a tight feedback loop between field learnings and marketing output

What We’re Looking For

6-8 years of B2B marketing experience, ideally with startup experience

Someone who always starts with the customer

Owner mentality - you've run programs with real accountability

Comfortable with ambiguity - you can move forward without a perfect playbook, set your priorities, and adjust as the picture sharpens

Strong writer with clear instincts - you can write a LinkedIn post, a case study, and a sales one-pager and make them all sound like the same brand

Hands-on event experience - you've planned and staffed trade shows or community events and know how to manage logistics without losing sight of pipeline quality

Sales-aligned - you measure yourself by pipeline and signed customers

You’re agile working with a range of tools, including Hubspot, Salesforce, Figma, Canva and Claude Pro

Bonus: familiarity with NYC commercial verticals (restaurants, gyms, retail chains, commercial real estate) and how energy decisions get made in those businesses

Benefits

Base salary of $145,000-$165,000 plus equity, depending on experience

Group medical and dental insurance

Flexible vacation / PTO policy

401(k) plan

NY based role with hybrid office culture

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