NA Marketing Innovation Associate Brand Manager, Kids Adventure - Popsicle

Company Overview
We are the world’s largest pure‑play ice cream company, delivering iconic brands such as Wall’s, Cornetto, and Ben & Jerry’s to consumers in 76 countries. We focus on creating moments of joy and use data, digital, and new thinking to drive growth.

Job Title
NA Marketing Innovation Associate Brand Manager, Kids Adventure - Popsicle

Location
Englewood Cliffs

Reports to
Klondike Brand Manager

Terms & Conditions
Full time. International assignment and relocation are not available for this role.

THE ROLE
We are looking for an intelligent, innovative and creative marketer to lead the innovation, communication and strategy for the Popsicle brand in North America. The ideal candidate will drive the business forward with out‑of‑the‑box ideas, lead cross‑functional teams, and challenge the status quo to get things done efficiently. The role requires a deep understanding of brand development, market trends, consumer insight, and category dynamics, as well as strategic thinking and executional leadership.

RESPONSIBILITIES

Develop and manage the innovation pipeline, ensuring packaging, product and customer requests are launched on time and in full.

Lead consumer research in partnership with the Insights team to drive new innovation, communication assets and product concepts.

Partner with the Operations marketing team for flawless market execution.

Write and develop culture‑driven communication for agency briefs and finalize assets.

Lead co‑brand strategy and manage relationships with co‑brand partners, including forecast accuracy and contract negotiations.

Perform day‑to‑day management of budget, invoices, market analysis, and trend research.

WE’RE LOOKING FOR SOMEONE WHO

Born leader – strong leadership skills to interact with cross‑functional partners, brands and agencies.

Results‑driven – consistently exceed goals and push others toward results.

Master problem solver – use rigorous logic to solve complex problems and anticipate roadblocks.

Interpersonal savvy – build rapport across all levels and diffuse high‑tension situations.

Creative & strategic thinker – see future trends and develop breakthrough strategies.

Comfortable with ambiguity – manage change, risk and uncertainty while keeping projects moving.

IDEAL EXPERIENCE

Bachelor’s degree required; MBA a plus.

3‑5 years in brand marketing, preferably in CPG.

Strong analytical and digital/e‑commerce skills.

Demonstrated delivery of business results.

Project management and leadership experience.

Experience working with agencies, media partners and different customer channels.

Ability to operate in a fast‑paced, dynamic environment and provide innovative team‑based solutions.

Excellent verbal and written communication in a simple, compelling manner.

Strategic thinking from a brand and portfolio perspective.

WHAT YOU’LL GET

Market‑competitive pay and performance‑related rewards.

Flexible ways of working.

Support for health, well‑being and life outside of work.

Time off to rest and recharge.

Ongoing learning and development opportunities.

Pay
The pay range for this position is $88,600 to $133,000.

Bonus
This position is bonus eligible.

Benefits
Employees are eligible to participate in the benefits plan, which includes health insurance (including prescription drug, dental and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, and access to additional voluntary benefits.

Additional Information
The company is an Equal Opportunity Employer. We embrace diversity and commit to an inclusive environment where everyone can do their best work regardless of age, disability, gender identity, race, religion, sexual orientation, or any other protected characteristic.

For information on your Federal rights, please see "Know Your Rights: Workplace Discrimination is Illegal" and "Pay Transparency Non‑discrimination Provision". Employment is subject to verification of pre‑screening tests, which may include drug screening, background checks, credit checks and DMV checks.

The Protected Veterans or Individuals with Disabilities AAP narratives are available for inspection by any employee or applicant during normal business hours.

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