Associate Director, Search Engine Optimization

Freelance Associate Director Of Search Engine Optimization
As a Freelance Associate Director of Search Engine Optimization, you'll analyze search data to provide tremendous insights into the motivations of consumers, leading a team that's on the cutting edge of search technology and search engine marketing strategies.

Day to day, your responsibilities will include:

Clearly and convincingly presenting search engine optimization capabilities to clients and best practices to internal teams

Developing and presenting proposals and recommended tactics to clients and working with Managers and Supervisors to present all client deliverables

Leading process improvement efforts

Developing or approving all scopes of work that include search engine optimization

Ensuring excellence and accuracy in all client deliverables

Collaborating with Delivery Managers on project timelines and with Staffing on resource needs

Developing and maintaining high-quality talent

Qualifications:

A four-year degree in marketing, computer science or a related field

6+ years of combined experience in search engine optimization, project management or account management

Proven leadership skills and prior experience managing a team

Experience scoping projects, providing forecasts and driving ongoing process improvement

Strong analytical and problem solving skills and a knack for details

Ability to manage and prioritize multiple projects simultaneously and make smart, fast decisions

Knowledge of HTML, JavaScript, and CSS

Outstanding leadership and people management skills

Stellar communication and presentation skills you're poised, articulate and convincing

Proactive in anticipating client needs and shape forward-thinking, value-add initiatives that align search strategies with business priorities

Experience in developing strategies that help position brands into the forefront of AI search through structured data, content alignment, and competitive insights

Proven success in improving local visibility by optimizing localized content and on-site experiences to drive location-specific engagement & conversion

Willingness to travel as needed you're open to new places, new faces and new ideas

Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALLE, Midjourney) is a plus, especially for tasks like ideation, research, or content generation.

Digitas is an equal opportunity employer.

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