Communications Manager

AxiaWomen's Health is the nation’s largest community-based, integrated women's health network in the country serving women throughoutNew Jersey,Pennsylvania,Indiana, andKentucky. At its core, Axia Women’s Health is a community of over 400 providers across nearly 150 locations committed to providing a more caring, connected, and progressive health care experience for women. Its rapidly growing network spans OB/GYN care, breast health, high-risk pregnancy care, urogynecology care, behavioral health, and fertility. Together, Axia Women's Health puts women first by delivering the personalized care needed for women to lead healthier, happier lives. Axia Women’s Health has been recognized as the #1 Physician Practice for Women’s Health by Castle Connolly and certified as a Great Place to Work for four consecutive years. Learn more atwww.axiawh.com.

The Communications Manager primary goal is to support patient growth, brandperception, and organizational alignment through strategic messaging, scalable content creation, and modern communications practices. Responsibilities include the development and management of internal and external communications across channels including social media, blog content, email, public relations, and internal communications.

This role will partner closely with Marketing, Operations, Digital, and clinical leadership to develop messaging strategies and content that support Axia Women’s Health priorities. The Communications Manager will also help modernize the organization’s approach to content production through the thoughtful implementation of AI-enabled tools and workflows.

Essential Functions

External Communications & Content Strategy

Lead strategic thinkingregardingmessaging and content development across Marketing channels including blog, social media, e‑mail, and patient-facing communications

Develop andmaintaineditorial calendars aligned to organizational priorities, seasonal initiatives, and patient acquisition opportunities

Partner with Digital Marketing toidentifyopportunities for content creation based on patient trends, search behavior, campaign performance, and SEO needs

Oversee the development of blog content, e‑mail copy, patient education materials, and social contentutilizingAI-enabled content generation tools as appropriate

Manage andmonitororganic social media presence across Axia Women’s Health brands and channels

Collaborate with freelance creative resources to develop content assets and creative materials asrequired

Support website copy updates and messaging enhancements in partnership with Digital Marketing

Internal Communications

Manage and execute internal communications initiatives including organizational newsletters, leadership messaging, town hall support, talking points, and other employee-facing communications

Help streamline and modernize internal communications practices to improve organizational effectiveness and reduce unnecessary communication burden

Partner with cross-functional stakeholders to ensure communication alignment across key initiatives and announcements

Public Relations & Brand Support

Support reactive public relations needs in partnership with leadership and external agencies/resources asrequired

Support crisis communications needs in partnership with leadership, Operations, Legal, Compliance, and external partners asrequired

Assistin the development and coordination of messaging, talking points, and communication plans related to sensitive or time-sensitive organizational matters

Assistwith the development of messaging and communications materials related to organizational initiatives, provider announcements, new services, and strategic priorities

Monitor brand voice and messaging consistency across communications channels

AI & Process Innovation

Support the implementation and optimization of AI-enabled content generation tools and workflows across Marketing

Identifyopportunities to improve content production efficiency whilemaintainingquality and brand standards

Assistin the development of scalable communications templates, processes, and playbooks

Supervisory Responsibilities

May oversee interns, freelancers, agencies, or other external resources supporting content and communications initiatives

Skills

Strong written and verbal communication skills

Exceptional copywriting and editing capabilities

Strong understanding of social media content and channel management

Familiarity with AI-enabled content generation platforms and workflows

Strong project management and organizational skills

Ability to manage multiple priorities and deadlines simultaneously

Collaborative cross-functional working style

Strong attention to detail

Ability tooperateeffectively in fast-moving or sensitive communications situations

Experience managing external vendors or freelance resources preferred

Experience & Education

Degree in Marketing, Communications, Journalism, Public Relations, or related field

Minimum of 5 years relevant job experience

Experience supporting content strategy, communications, or social media managementrequired

Healthcare or multi-location consumer services experience preferred

Full Time Benefits Summary

Full time benefit-eligibility beginning the first of the month after starting with choice of multiple medical insurance plans.

Additional insurance options including dental, vision, supplemental life insurance, FSA, HSA w/ employer contribution, identity theft, long term care, pet insurance and more!

401(k) company match.

Generous PTO offering with additional time off for volunteering

Axia-paid life insurance, short-term and long-term disability

Free counseling for colleagues and family members, including parents and parents-in-law

Access to discount on Hotels, Theme Parks, Gym Memberships, and more through the Great Works Perks Program

Qualifications
Education
Required
Bachelors or better in Marketing or related field.

Equal Opportunity Employer

This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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