Digital Media Designer

It is an exciting time at Vanderbilt as the University officially welcomed C. Cybele Raver as its new Provost and Vice Chancellor of Academic Affairs on July 1, 2021. Under the leadership of Provost Raver, the Office of the Vice Provost for Faculty Affairs and Professional Education is leading bold new initiatives and strengthening existing programs. This role reports directly to the Digital Media Manager who reports to the Director of Digital Strategy in OLI.

The Digital Media Designer plays a key part in shaping how the Office of Learning Innovation (OLI) looks and communicates across web, print, and screen. Working alongside a team of production specialists, this role produces graphic, web, and motion design assets that support OLI marketing, recruitment, and program communications. The work spans landing pages and program sites, social and campaign collateral, motion graphics, and short‑form video. The Digital Media Designer provides design, motion, and production support across OLI’s marketing and program communications. They are an integral member of the digital media team and bring a strong visual sensibility, working knowledge of web and brand fundamentals, and the technical skills to take projects from concept through delivery.

The Office of the Deputy Provost was established by Provost C. Cybele Raver in 2025 to strengthen Vanderbilt’s ability to implement strategic academic initiatives and foster cross‑institutional alignment. Led by Deputy Provost Tracey George, the office is charged with advancing enterprise‑wide priorities across schools and colleges, leading important special initiatives, and supporting the Provost in executing Vanderbilt’s academic vision.

Created by the University Provost, the Office of Learning Innovation is dedicated to advancing new, uniquely Vanderbilt ways of delivering education to meet the evolving needs of learners and maximize the university’s global impact. The team focuses on supporting the growth of the university’s digital and lifelong learning portfolio, providing expertise in educational technologies, and elevating Vanderbilt as a leader in cutting‑edge learning innovation. OLI brings together expertise in learning technology, instructional design, and digital learning strategy to bring new programs from idea to market, and to continuously strengthen the university’s existing portfolio of academic innovation initiatives.

Duties and Responsibilities
Design and Visual Communication

Develop graphic, web, and brand assets that support OLI marketing and program communications

Design brand and marketing collateral including program one‑pagers, social graphics, brochures, slide templates, and email assets

Build and maintain landing pages and campaign sites in OLI’s content management environment

Apply and extend OLI’s visual system in alignment with Vanderbilt brand standards

Produce templates and reusable component libraries that help the team move faster on recurring requests

Partner with marketing leads and program directors to translate program goals into clear visual communication

Maintain organized asset libraries for fonts, color, photography, and graphics

Motion Design and Video Editing

Create motion and short‑form video that promotes OLI programs and initiatives

Design and animate motion graphics including bumpers, titles, lower thirds, animated explainers, and social media cuts

Plan and produce short‑form video for course content, program promotion, recruitment, and recap content

Operate camera, lighting, and audio equipment

Edit promotional video content and adapt versions for different platforms, durations, and aspect ratios

Apply color, sound, and finishing techniques appropriate for video

Iterate based on feedback from team leads, marketing partners, and program stakeholders

Project Operations

Support project planning and day‑to‑day operations across design and video work

Maintain organized project files, naming conventions, and version control

Manage backups for design files, raw footage, and final deliverables on shared systems

Participate in project kickoffs and pre‑production meetings to clarify scope and visual direction

Manage timelines for assigned deliverables and communicate progress to the Digital Media Manager

Adjust formats, file sizes, and exports as needed for different distribution channels

Tools, Equipment, and Vendor Coordination

Help recommend and evaluate design and motion software, plugins, and equipment

Maintain working knowledge of OLI design systems, fonts, photography, and brand assets

Best Practices and Faculty Support

Document and refine design, motion, and production workflows so they can be repeated by the team

Support workshops and trainings for faculty interested in marketing, design, and visual storytelling

Provide design and production support to faculty initiatives as needed

Qualifications

Bachelor’s degree or an equivalent combination of education, relevant military experience, and relevant skills is necessary.

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