Associate Planner
Right now, we're looking for a stellar Associate Planner who'll lead the team in bringing that transformation to life through cross-platform video and local channels – with a focus on the ever-evolving streaming landscape.
Sound like you? Read on.
Responsibilities
What you'll do:
You'll become known within the company as an expert on the advanced video landscape, collaborating with the team on day-to-day projects, and artfully translating strategies into innovative video plans – all while building robust client relationships.
Day to day, that looks something like this:
Staying up-to-date on the latest video offerings in the marketplace spanning national & local linear TV, streaming video and addressable TV, meeting with vendors to discuss product roadmaps and agency wishlists, building deep partner relationships, etc
Promoting a culture of shared learning and increasing visibility of video expertise within the agency
Delivering high-quality planning & buying for clients, serving up a smart, thoughtful understanding of how video can achieve (and exceed) objectives and goals, using data & research
Establishing operational processes & executing with flawless attention to detail
Partnering with Precision teams who will handle digital execution and campaign maintenance, working cross-functionally to spread video knowledge and establish continuous communication with the activation team
A willingness to learn about and embrace local formats like local TV, radio, and OOH – which our team often advises on in addition to national video
Qualifications
We're looking for an ace Associate Planner who is also a delight to work with, which usually includes:
A four-year college education (preferably with some agency/marketing work or internship experience)
An awareness of the video space – you are inspired by the rapid changes happening within it – and have a hunger to learn
Exceptional communication skills – you're skilled at working on a team, and problem solving and being flexible so you can roll with whatever challenges arise, client or internal
A strong, proven ability to teach analytic skills to others, developing, encouraging, and inspiring them to grow
Willingness to travel as needed – you're open to new places, new faces and new ideas
Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation
Got the sparkle? Apply if you believe your unique skills are a fit.

Associate Planner, Video Investment
MSLGROUP · New York, NY, USA ·
- Job type:
- Full Time